{"id":159958,"date":"2020-12-14T19:12:13","date_gmt":"2020-12-14T18:12:13","guid":{"rendered":"https:\/\/highxtar.com\/?p=159958"},"modified":"2020-12-14T19:12:13","modified_gmt":"2020-12-14T18:12:13","slug":"napa-x-martine-rose-fw20-09-hip-hop","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/napa-x-martine-rose-fw20-09-hip-hop\/","title":{"rendered":"Napa x Martine Rose FW20: 90’s hip-hop"},"content":{"rendered":"

After having launched its last collection at the end of this year, Napa x Martine Rose surprises with the FW20 campaign carried out in a barber shop in East London. The collection is inspired by the hip-hop scene of the 90s and the artists of the time.\u00a0<\/strong><\/p>\n

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Napa x Martine Rose<\/strong> reveals their latest FW20 campaign influenced by 1990s<\/strong> hip-hop, in particular how rappers transformed sportswear into luxury.<\/strong> Through images made in the London barbershop SlidersCuts<\/strong>, the designer wanted to make visible the local shops typical of the black community<\/strong> that have been affected by the pandemic.<\/p>\n

“It’s a great space to talk,<\/strong> to meet people, old friends, as well as to make new ones. At the party or whatever and it’s like, I swear we go to the same hairdresser”, concludes the model of the James Massiah<\/strong> campaign in the new launch. In this way, he highlights the important social role that this barbershop has as a meeting place.<\/strong><\/p>\n

In the last line of the firm we highlight the classic Napapijiri<\/a> coat pieces redesigned with a more urban aesthetics.<\/strong> This is transferred in the collection with the use of velvet<\/strong> in different garments, sweatshirts with retro designs<\/strong> or wool jumpers with zip<\/strong>. In addition, the colour palette chosen for Napa FW20 is inspired by the artworks on the records.<\/strong><\/p>\n