{"id":162865,"date":"2020-12-30T12:31:21","date_gmt":"2020-12-30T11:31:21","guid":{"rendered":"https:\/\/highxtar.com\/?p=162865"},"modified":"2020-12-30T12:31:21","modified_gmt":"2020-12-30T11:31:21","slug":"vf-will-catapult-supremes-benefits-to-500-million-by-2022","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/vf-will-catapult-supremes-benefits-to-500-million-by-2022\/","title":{"rendered":"VF will catapult Supreme&#8217;s benefits to $500 million by 2022"},"content":{"rendered":"<p><strong>A month ago, <a href=\"https:\/\/highxtar.com\/vf-buys-supreme-for-2-1-billion-in-cash\/?lang=en\">VF Corporation bought Supreme<\/a> for $2.1 billion in cash. Today, the company expects the cult streetwear firm to generate more than $500 million by 2022.\u00a0<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-162860\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2020\/12\/highxtar-vf-corporation-supreme-5000-millones-dolares.jpg\" alt=\"Supreme\" width=\"1200\" height=\"800\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2020\/12\/highxtar-vf-corporation-supreme-5000-millones-dolares.jpg 1200w, https:\/\/highxtar.com\/wp-content\/uploads\/2020\/12\/highxtar-vf-corporation-supreme-5000-millones-dolares-300x200.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2020\/12\/highxtar-vf-corporation-supreme-5000-millones-dolares-1024x683.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2020\/12\/highxtar-vf-corporation-supreme-5000-millones-dolares-768x512.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2020\/12\/highxtar-vf-corporation-supreme-5000-millones-dolares-973x649.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2020\/12\/highxtar-vf-corporation-supreme-5000-millones-dolares-508x339.jpg 508w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p>VF Corporation, the American company that owns <strong>The North Face, Vans <\/strong>and <strong>Timberland<\/strong>, expects a fairly promising fiscal economic close by 2022. With the new addition of <strong>Supreme<\/strong>, they have estimated that the brand could earn up to <strong>$500 million in two years<\/strong>. While VF Corp acknowledges Supreme will only increase revenue modestly this 2021, it will do so in a big way next year.<\/p>\n<p><strong>&#8220;This will take time,&#8221;<\/strong> said VF President, <strong>Steve Rendle<\/strong>. <strong>&#8220;This brand will continue to operate as it always has, we do not look to come in and make any changes. We\u2019re here to help, support and enable, attesting that VF possesses a good understanding of this customer.&#8221;<\/strong><\/p>\n<p>It wasn&#8217;t all going to be bad this 2020 &#8211; at least for VF, of course. Find out about the latest campaign between The North Face and Gucci <strong><a href=\"https:\/\/highxtar.com\/gucci-presents-its-latest-collaboration-with-the-north-face\/?lang=en\" target=\"_blank\" rel=\"noopener\">here<\/a><\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A month ago, VF Corporation bought Supreme for $2.1 billion in cash. Today, the company expects the cult streetwear firm to generate more than $500 million by 2022.\u00a0<\/p>\n","protected":false},"author":19,"featured_media":162863,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603],"tags":[1998,857,1123],"class_list":["post-162865","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en","tag-javier-antolin-en","tag-supreme-en","tag-the-north-face-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin  - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>VF will catapult Supreme&#039;s benefits to $500 million by 2022 - HIGHXTAR.<\/title>\n<meta name=\"description\" content=\"VF Corporation, the company that bought Supreme for $2.1 billion, estimates that the brand will make $5 billion by 2022.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/highxtar.com\/en\/vf-will-catapult-supremes-benefits-to-500-million-by-2022\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"VF will catapult Supreme&#039;s benefits to $500 million by 2022\" \/>\n<meta property=\"og:description\" content=\"VF Corporation, the company that bought Supreme for $2.1 billion, estimates that the brand will make $5 billion by 2022.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/highxtar.com\/en\/vf-will-catapult-supremes-benefits-to-500-million-by-2022\/\" \/>\n<meta property=\"og:site_name\" content=\"HIGHXTAR.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/highxtar\" \/>\n<meta property=\"article:published_time\" content=\"2020-12-30T11:31:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/highxtar.com\/wp-content\/uploads\/2020\/12\/thumb-highxtar-vf-catapultara-los-beneficios-de-supreme-a-500-millones-para-2022.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Javier H. 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