{"id":163656,"date":"2021-01-06T19:34:33","date_gmt":"2021-01-06T18:34:33","guid":{"rendered":"https:\/\/highxtar.com\/?p=163656"},"modified":"2021-01-06T19:34:33","modified_gmt":"2021-01-06T18:34:33","slug":"prada-increases-its-sales-by-52-in-china","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/prada-increases-its-sales-by-52-in-china\/","title":{"rendered":"Prada increases its sales by 52% in China"},"content":{"rendered":"<p><strong>In the first half of 2020 Prada suffered a loss of 515 million euros. However, sales have increased in China, leading to a full recovery to 2019 levels.<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-163652\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/01\/highxtar-prada-aumenta-ventas-2020-china-1.jpeg\" alt=\"\" width=\"800\" height=\"533\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/01\/highxtar-prada-aumenta-ventas-2020-china-1.jpeg 800w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/01\/highxtar-prada-aumenta-ventas-2020-china-1-300x200.jpeg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/01\/highxtar-prada-aumenta-ventas-2020-china-1-768x512.jpeg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/01\/highxtar-prada-aumenta-ventas-2020-china-1-508x338.jpeg 508w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><strong>Prada is mainly dependent on the Asia-Pacific region<\/strong> and especially on China. There it <strong>experienced a massive 52 percent growth<\/strong> in sales during the second half of 2020.<\/p>\n<p>While <strong>Europe and Japan underperformed<\/strong> during the period due to a lack of tourism, the Americas and the Middle East also recovered and achieved a more positive year-end.<\/p>\n<p>Beyond sales, the reports also suggest that <strong>Prada was able to improve its financial position<\/strong> thanks to <strong>positive margins<\/strong> generated by cash generation, <strong>inventory reduction<\/strong> and <strong>tighter control over investments<\/strong> such as inventories, raw materials and finished goods.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the first half of 2020 Prada suffered a loss of 515 million euros. However, sales have recovered in China.<\/p>\n","protected":false},"author":11,"featured_media":163651,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603],"tags":[1682,738],"class_list":["post-163656","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en","tag-natalia-canoa-en","tag-prada"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin  - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Prada increases its sales by 52% in China - HIGHXTAR.<\/title>\n<meta name=\"description\" content=\"In the first half of 2020 Prada suffered a loss of 515 million euros. However, sales have recovered in China.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/highxtar.com\/en\/prada-increases-its-sales-by-52-in-china\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Prada increases its sales by 52% in China\" \/>\n<meta property=\"og:description\" content=\"In the first half of 2020 Prada suffered a loss of 515 million euros. However, sales have recovered in China.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/highxtar.com\/en\/prada-increases-its-sales-by-52-in-china\/\" \/>\n<meta property=\"og:site_name\" content=\"HIGHXTAR.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/highxtar\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-06T18:34:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/01\/thumb-prada-aumenta-ventas-china-2020.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Natalia Canoa\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@highxtar_\" \/>\n<meta name=\"twitter:site\" content=\"@highxtar_\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Natalia Canoa\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/highxtar.com\/en\/prada-increases-its-sales-by-52-in-china\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/highxtar.com\/en\/prada-increases-its-sales-by-52-in-china\/\"},\"author\":{\"name\":\"Natalia Canoa\",\"@id\":\"https:\/\/highxtar.com\/#\/schema\/person\/3900aea80481e4c4d0a2639aa708bc6c\"},\"headline\":\"Prada increases its sales by 52% in China\",\"datePublished\":\"2021-01-06T18:34:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/highxtar.com\/en\/prada-increases-its-sales-by-52-in-china\/\"},\"wordCount\":124,\"publisher\":{\"@id\":\"https:\/\/highxtar.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/highxtar.com\/en\/prada-increases-its-sales-by-52-in-china\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/01\/thumb-prada-aumenta-ventas-china-2020.jpg\",\"keywords\":[\"Natalia Canoa\",\"Prada\"],\"articleSection\":[\"Fashion\"],\"inLanguage\":\"en-US\",\"copyrightYear\":\"2021\",\"copyrightHolder\":{\"@id\":\"https:\/\/highxtar.com\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/highxtar.com\/en\/prada-increases-its-sales-by-52-in-china\/\",\"url\":\"https:\/\/highxtar.com\/en\/prada-increases-its-sales-by-52-in-china\/\",\"name\":\"Prada increases its sales by 52% in China - HIGHXTAR.\",\"isPartOf\":{\"@id\":\"https:\/\/highxtar.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/highxtar.com\/en\/prada-increases-its-sales-by-52-in-china\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/highxtar.com\/en\/prada-increases-its-sales-by-52-in-china\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/01\/thumb-prada-aumenta-ventas-china-2020.jpg\",\"datePublished\":\"2021-01-06T18:34:33+00:00\",\"description\":\"In the first half of 2020 Prada suffered a loss of 515 million euros. 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