{"id":170697,"date":"2021-02-15T11:02:24","date_gmt":"2021-02-15T10:02:24","guid":{"rendered":"https:\/\/highxtar.com\/?p=170697"},"modified":"2021-02-15T11:02:24","modified_gmt":"2021-02-15T10:02:24","slug":"glenn-martens-talks-about-universal-love-in-his-diesel-debut-campaign","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/glenn-martens-talks-about-universal-love-in-his-diesel-debut-campaign\/","title":{"rendered":"Glenn Martens talks about universal love in his Diesel debut campaign"},"content":{"rendered":"<p><strong>Diesel&#8217;s new creative director Glenn Martens makes his debut for the italian brand with the campaign &#8220;When Together&#8221;. Love as a universal language connects eight real-life couples who meet after a period of isolation.<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-170680 size-full\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-1.jpg\" alt=\"Glenn Martens debuta en Diesel con la campa\u00f1a &quot;When Together&quot;\" width=\"1600\" height=\"1067\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-1.jpg 1600w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-1-300x200.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-1-1024x683.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-1-768x512.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-1-1536x1024.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-1-973x649.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-1-508x339.jpg 508w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p><strong><a href=\"https:\/\/highxtar.com\/asymmetric-volumes-in-y-project-fw21\/?lang=en\" target=\"_blank\" rel=\"noopener\">Y\/Project<\/a><\/strong>&#8216;s experimental designer now interprets the codes of the cult denim brand with a campaign inspired by the photographic-documentary style of the iconic <strong>Nan Goldin<\/strong>. In this<strong> love story<\/strong>, couples embrace and kiss after a mixture of self-imposed and circumstantial separation. The lovers experience the effects of long-term<strong> romantic and physical deprivation<\/strong> in the pandemic setting.<\/p>\n<p>Through a voyeuristic vision of the real love episode, we can glimpse the next pieces of the collection. They move between <strong>denim<\/strong>, <strong>leather patches,<\/strong> and <strong>90&#8217;s style white tank tops<\/strong>. Glenn Martens thus updates the house&#8217;s heritage with a new proposal that speaks of the future, inclusion, and diversity.<\/p>\n<div id='gallery-1' class='gallery galleryid-170697 gallery-columns-1 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"1600\" height=\"1067\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-3.jpg\" class=\"attachment-full size-full\" alt=\"Glenn Martens debuta en Diesel con la campa\u00f1a &quot;When Together&quot;\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-3.jpg 1600w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-3-300x200.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-3-1024x683.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-3-768x512.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-3-1536x1024.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-3-973x649.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-3-508x339.jpg 508w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"1600\" height=\"1067\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-5.jpg\" class=\"attachment-full size-full\" alt=\"Glenn Martens debuta en Diesel con la campa\u00f1a &quot;When Together&quot;\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-5.jpg 1600w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-5-300x200.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-5-1024x683.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-5-768x512.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-5-1536x1024.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-5-973x649.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-5-508x339.jpg 508w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"1600\" height=\"1067\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-4.jpg\" class=\"attachment-full size-full\" alt=\"SSAW by Matt Lambert\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-4.jpg 1600w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-4-300x200.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-4-1024x683.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-4-768x512.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-4-1536x1024.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-4-973x649.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-4-508x339.jpg 508w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"1600\" height=\"1067\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-2.jpg\" class=\"attachment-full size-full\" alt=\"Glenn Martens debuta en Diesel con la campa\u00f1a &quot;When Together&quot;\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-2.jpg 1600w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-2-300x200.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-2-1024x683.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-2-768x512.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-2-1536x1024.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-2-973x649.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-diesel-glenn-martens-first-campaign-2-508x339.jpg 508w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p>&nbsp;<\/p>\n<p>&#8220;For me, Diesel has always stood out as a radical actor with her outspokenness and sense of fun. Her unique voice has made her an undisputed icon of culture. I want to celebrate Diesel&#8217;s founding values and reboot by building bridges through a message of hope, optimism, and inclusion. We really are working for a better future,&#8221;<strong> Martens<\/strong> (<a href=\"https:\/\/www.instagram.com\/glennmartens\/?hl=es\" target=\"_blank\" rel=\"noopener\">@glennmartens<\/a>) says of the brand he now leads.<\/p>\n<p><iframe title=\"Diesel Presents \u2018When Together\u2019\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/y9nlqe2yE9w?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>The <strong>&#8220;When Together&#8221;<\/strong> campaign will be followed up with several archival capsules uploaded on the couples&#8217; personal social media accounts.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Glenn Martens makes his Diesel debut with the &#8220;When Together&#8221; campaign, which speaks of universal love in times of pandemic.<\/p>\n","protected":false},"author":2,"featured_media":170691,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603],"tags":[1433,1515,616],"class_list":["post-170697","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en","tag-diesel-en","tag-glenn-martens-en","tag-laura-perez-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin  - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Glenn Martens talks about universal love in his Diesel debut campaign<\/title>\n<meta name=\"description\" content=\"Glenn Martens makes his Diesel debut with the &quot;When Together&quot; campaign, which speaks of universal love in times of pandemic.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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