{"id":170777,"date":"2021-02-15T13:48:21","date_gmt":"2021-02-15T12:48:21","guid":{"rendered":"https:\/\/highxtar.com\/?p=170777"},"modified":"2021-02-15T13:49:17","modified_gmt":"2021-02-15T12:49:17","slug":"zalando-street-it-all-reinvents-digital-fashion-with-google-street-view","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/zalando-street-it-all-reinvents-digital-fashion-with-google-street-view\/","title":{"rendered":"Zalando &#8220;Street it All&#8221; reinvents digital fashion with Google Street View"},"content":{"rendered":"<p>About five years ago, the creative pattern that fashion followed from the catwalk to the street was reversed. The street then became the nucleus of inspiration, a space in which to zoom in to understand the present and\/or reality. This<strong> latent creative and aesthetic expression<\/strong>, which in turn is a sign of the new era, is what <strong>Zalando<\/strong> wanted to materialize in its new campaign. Through a collaboration with<strong> Google Maps<\/strong> and its <strong>Street View<\/strong> tool, the platform presents its latest <strong>streetwear collection<\/strong>, seen from the<strong> first 360\u00ba lookbook<\/strong> and a new disruptive visual language.<\/p>\n<div id='gallery-1' class='gallery galleryid-170777 gallery-columns-2 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"900\" height=\"1350\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-17.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-17.jpg 900w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-17-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-17-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-17-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-17-508x762.jpg 508w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"1680\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-16.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-16.jpg 1120w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-16-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-16-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-16-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-16-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-16-973x1460.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-16-508x762.jpg 508w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p>The<strong> e-commerce portal<\/strong> \u2014a leader in the European context\u2014 exhibits its new collection precisely in the scenario in which streetwear was born, and the uniform of the subculture. Through a virtual tour through the <strong>streets of four cities<\/strong>, and an innovative vision, you can discover the<strong> latest<\/strong> <strong>urban trends<\/strong> in which coexists \u2014among other things\u2014 the polarity of tailor &#8211; street aesthetics.<\/p>\n<p>With this episode,<strong> Zalando<\/strong> wanted to pay tribute to streetwear and <strong>national urban culture<\/strong> in reference spaces of the neo-cultural movement, with the help of the <strong>creators<\/strong> \/<strong> insiders<\/strong> who are <strong>shaking up the movement in our country<\/strong>. The slogan <strong>&#8220;Street It All&#8221;<\/strong> constructs the narrative of this urban love story starring &#8211; for the most part &#8211; the generation that was born between the analogue and digital era.<\/p>\n<div id='gallery-2' class='gallery galleryid-170777 gallery-columns-1 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"2000\" height=\"1000\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-24.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-24.jpg 2000w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-24-300x150.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-24-1024x512.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-24-768x384.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-24-1536x768.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-24-973x487.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-24-508x254.jpg 508w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"2000\" height=\"1000\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-28.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-28.jpg 2000w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-28-300x150.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-28-1024x512.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-28-768x384.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-28-1536x768.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-28-973x487.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-28-508x254.jpg 508w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"2000\" height=\"1000\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-23.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-23.jpg 2000w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-23-300x150.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-23-1024x512.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-23-768x384.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-23-1536x768.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-23-973x487.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-23-508x254.jpg 508w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"2000\" height=\"1000\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-27.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-27.jpg 2000w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-27-300x150.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-27-1024x512.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-27-768x384.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-27-1536x768.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-27-973x487.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-27-508x254.jpg 508w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"2000\" height=\"1000\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-29.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-29.jpg 2000w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-29-300x150.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-29-1024x512.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-29-768x384.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-29-1536x768.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-29-973x487.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-29-508x254.jpg 508w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"2000\" height=\"1000\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-31.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-31.jpg 2000w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-31-300x150.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-31-1024x512.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-31-768x384.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-31-1536x768.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-31-973x487.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-31-508x254.jpg 508w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"2000\" height=\"1000\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-30.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-30.jpg 2000w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-30-300x150.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-30-1024x512.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-30-768x384.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-30-1536x768.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-30-973x487.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-30-508x254.jpg 508w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"2000\" height=\"1000\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-26.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-26.jpg 2000w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-26-300x150.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-26-1024x512.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-26-768x384.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-26-1536x768.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-26-973x487.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-26-508x254.jpg 508w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"2000\" height=\"1000\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-25.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-25.jpg 2000w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-25-300x150.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-25-1024x512.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-25-768x384.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-25-1536x768.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-25-973x487.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-25-508x254.jpg 508w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p>&#8220;With Street It All we wanted to vindicate the <strong>importance of streetwear today<\/strong>, which has become one of the most important movements in fashion today [&#8230;] Taking into account the current pandemic, we wanted to make use of technology by transferring the campaign to a virtual environment, using Google Street View and Google Maps, reaching our consumers in a totally innovative and creative way&#8221;, says <strong>Riccardo Vola<\/strong>, General Manager Southern Europe, and Gift Cards at Zalando.<\/p>\n<h5><strong>THE STREETWEAR DIGITALISATION<\/strong><\/h5>\n<p>Despite the paradigm shift in fashion, <strong>streetwear<\/strong> remains more alive and digital than ever. No longer just as something material and superfluous, but as an <strong>attitude<\/strong>, a way of playing in contemporary life.<\/p>\n<p>The platform thus achieves creative ecstasy through an eternal connection between <strong>fashion<\/strong>, <strong>creativity<\/strong>, and <strong>technology<\/strong>: the heartbeat of post-pandemic fashion. The engine of change and the transition to a digitalized future are at the basis of this campaign presented in a geolocated <strong>360\u00ba virtual lookbook<\/strong>. Users will be able to discover it in the same way as they search for their favorite and\/or featured addresses on the access device via a <strong>QR code<\/strong>.<\/p>\n<div id='gallery-3' class='gallery galleryid-170777 gallery-columns-2 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"1680\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-11.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-11.jpg 1120w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-11-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-11-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-11-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-11-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-11-973x1460.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-11-508x762.jpg 508w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"1680\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-22.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-22.jpg 1120w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-22-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-22-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-22-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-22-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-22-973x1460.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-22-508x762.jpg 508w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"1680\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-18.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-18.jpg 1120w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-18-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-18-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-18-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-18-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-18-973x1460.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-18-508x762.jpg 508w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"1680\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-14.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-14.jpg 1120w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-14-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-14-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-14-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-14-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-14-973x1460.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-14-508x762.jpg 508w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"1680\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-21.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-21.jpg 1120w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-21-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-21-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-21-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-21-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-21-973x1460.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-21-508x762.jpg 508w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"1680\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-20.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-20.jpg 1120w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-20-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-20-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-20-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-20-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-20-973x1460.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-20-508x762.jpg 508w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"1680\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-19.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-19.jpg 1120w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-19-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-19-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-19-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-19-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-19-973x1460.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-19-508x762.jpg 508w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1093\" height=\"1639\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-15.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-15.jpg 1093w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-15-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-15-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-15-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-15-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-15-973x1459.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-15-508x762.jpg 508w\" sizes=\"(max-width: 1093px) 100vw, 1093px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"1680\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-13.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-13.jpg 1120w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-13-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-13-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-13-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-13-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-13-973x1460.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-13-508x762.jpg 508w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"1680\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-12.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-12.jpg 1120w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-12-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-12-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-12-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-12-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-12-973x1460.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-12-508x762.jpg 508w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p>The <strong>looks<\/strong> in the collection that shape &#8211; and update &#8211; streetwear are now located in the key points of four of the Spanish cities where urban culture really vibrates and develops: <strong>Madrid<\/strong>,<strong> Barcelona<\/strong>, <strong>Valencia<\/strong>, and <strong>M\u00e1laga<\/strong>. Whether in Malasa\u00f1a, Matadero, the MACBA, the MUVIM in Valencia, or the SoHo area in Malaga.<\/p>\n<h5><strong>THE ZALANDO URBAN CREW<\/strong><\/h5>\n<p><a href=\"http:\/\/www.ogilvy.es\/\" target=\"_blank\" rel=\"noopener\"><strong>Ogilvy<\/strong><\/a> signs this campaign that pays homage to everything from trap to skateboarding and graffiti. In it, the creatives of the urban tribe connect all the cities to develop that street culture that must not be lost, that energy that must be protected. Whatever the discipline, whatever space.<\/p>\n<p>The cast of models includes the YouTuber responsible for the national streetwear phenomenon <a href=\"https:\/\/highxtar.com\/highcast-6-bycalitos-juanma-jmse\/\" target=\"_blank\" rel=\"noopener\"><strong>ByCalitos<\/strong><\/a>, fashion photographers such as <a href=\"https:\/\/highxtar.com\/we-talk-w-rocio-aguirre-the-eye-behind-vuelve-a-casa-from-c-tangana\/?lang=en\" target=\"_blank\" rel=\"noopener\"><strong>Roc\u00edo Aguirre<\/strong><\/a> and <a href=\"https:\/\/highxtar.com\/we-talk-w-juanma-jmse\/?lang=en\" target=\"_blank\" rel=\"noopener\"><strong>Juanma Jmse<\/strong><\/a>, skaters such as <a href=\"https:\/\/www.instagram.com\/andreabntzz\/?hl=es\" target=\"_blank\" rel=\"noopener\"><strong>Andrea Ben\u00edtez<\/strong><\/a>, artists such as <a href=\"https:\/\/www.instagram.com\/albxreche\/?hl=es\" target=\"_blank\" rel=\"noopener\"><strong>Alba Reche<\/strong><\/a>, <a href=\"https:\/\/highxtar.com\/hablamos-w-paula-cendejas-sobre-como-habla-una-mujer\/\" target=\"_blank\" rel=\"noopener\"><strong>Paula Cendejas<\/strong><\/a>, <a href=\"https:\/\/www.instagram.com\/its.alvva\/?hl=es\" target=\"_blank\" rel=\"noopener\"><strong>Dj Alvva<\/strong><\/a> and <a href=\"https:\/\/www.instagram.com\/edgarkerri\/?hl=es\" target=\"_blank\" rel=\"noopener\"><strong>Edgar Kerri<\/strong><\/a>, and fashion influencers such as <strong>Marc Forn\u00e9<\/strong>. Also <strong>C\u00e9sar Castro<\/strong>, CEO of HIGHXTAR, and the stylist <strong><a href=\"https:\/\/www.instagram.com\/gooroo.gooroo\/?hl=es\" target=\"_blank\" rel=\"noopener\">Helena Contreras<\/a><\/strong>, who has also dressed the cast of twenty-eight avatars in an urban style.<\/p>\n<div id='gallery-4' class='gallery galleryid-170777 gallery-columns-2 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"1680\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-10.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-10.jpg 1120w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-10-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-10-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-10-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-10-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-10-973x1460.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-10-508x762.jpg 508w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"1680\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-1.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-1.jpg 1120w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-1-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-1-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-1-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-1-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-1-973x1460.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-1-508x762.jpg 508w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"1680\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-3.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-3.jpg 1120w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-3-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-3-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-3-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-3-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-3-973x1460.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-3-508x762.jpg 508w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"1680\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-9.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-9.jpg 1120w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-9-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-9-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-9-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-9-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-9-973x1460.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-9-508x762.jpg 508w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"1680\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-8.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-8.jpg 1120w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-8-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-8-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-8-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-8-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-8-973x1460.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-8-508x762.jpg 508w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"1680\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-6.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-6.jpg 1120w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-6-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-6-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-6-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-6-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-6-973x1460.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-6-508x762.jpg 508w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1094\" height=\"1641\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-7.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-7.jpg 1094w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-7-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-7-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-7-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-7-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-7-973x1460.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-7-508x762.jpg 508w\" sizes=\"(max-width: 1094px) 100vw, 1094px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"1680\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-5.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-5.jpg 1120w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-5-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-5-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-5-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-5-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-5-973x1460.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-5-508x762.jpg 508w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1076\" height=\"1614\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-4.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-4.jpg 1076w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-4-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-4-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-4-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-4-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-4-973x1460.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-4-508x762.jpg 508w\" sizes=\"(max-width: 1076px) 100vw, 1076px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1055\" height=\"1582\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-2.jpg\" class=\"attachment-full size-full\" alt=\"&quot;Street it All&quot; de Zalando x Google Maps\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-2.jpg 1055w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-2-200x300.jpg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-2-683x1024.jpg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-2-768x1152.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-2-1024x1536.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-2-973x1459.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/02\/highxtar-street-it-all-zalando-google-maps-2-508x762.jpg 508w\" sizes=\"(max-width: 1055px) 100vw, 1055px\" \/>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p>To complete the dream team, the<strong> photography<\/strong> is done by the duo of photographers specializing in urban images, <a href=\"https:\/\/www.qandcumber.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Qandcumber<\/strong><\/a>.<\/p>\n<p>Of course, <strong>Zalando x Google Street View<\/strong> is a tribute to those who see the future of fashion and make it happen today. It is also a new alternative for diversifying the online shopping experience that will revolutionize the sector.<\/p>\n<p><iframe title=\"Manifiesto Zalando Street It All\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/p8tRFvIz0fU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>To browse the looks and learn more about this immersive universe and the talents that inhabit it, visit the <strong><a href=\"https:\/\/www.zalando.es\/streetitall#home\" target=\"_blank\" rel=\"noopener\">STREET IT ALL<\/a><\/strong> website.<\/p>\n<p>&#8211;<\/p>\n<h4><strong>CREDITS<\/strong><\/h4>\n<h6>ZALANDO<\/h6>\n<p>Marketing Lead Spain: <strong>Carla Mir\u00f3<\/strong><\/p>\n<p>Marketing Manager:<strong> Claudia Cardona<\/strong><\/p>\n<p>Social Media Manager:<strong> Nadia Tunez<\/strong><\/p>\n<p>Copywriter: <strong>Tania Garc\u00eda<\/strong><\/p>\n<p>Artistic Director: <strong>Glazione Neri Rocha<\/strong><\/p>\n<p>Campaing Management: <strong>Marcus Riggs<\/strong><\/p>\n<h6>PRODUCTION<\/h6>\n<p>Creative agency and production: <strong>Ogilvy<\/strong><\/p>\n<p>Stylist: <strong>Helena Contreras<\/strong><\/p>\n<p>Lookbook Photographers: <strong>QandCumber<\/strong><\/p>\n<p>Photography &amp; video Making Off: <strong>CAP<\/strong><\/p>\n<p>Makeup &amp; Hair: <strong>Aida Rojas<\/strong>, <strong>Lulu P\u00e9rez<\/strong> y <strong>Kristiana Zaula<\/strong><\/p>\n<p>Music: <strong>Edgar Kerri<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Zalando collaborates with Google Street View to illustrate its latest streetwear collection presented through the first 360\u00ba lookbook.<\/p>\n","protected":false},"author":2,"featured_media":170787,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603],"tags":[616],"class_list":["post-170777","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en","tag-laura-perez-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin  - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Zalando &quot;Street it All&quot; reinvents digital fashion with Google Street View - HIGHXTAR.<\/title>\n<meta name=\"description\" content=\"Zalando collaborates with Google Street View to illustrate its latest streetwear collection presented through the first 360\u00ba lookbook.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/highxtar.com\/en\/zalando-street-it-all-reinvents-digital-fashion-with-google-street-view\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Zalando &quot;Street it All&quot; 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