{"id":17679,"date":"2018-03-06T07:00:02","date_gmt":"2018-03-06T06:00:02","guid":{"rendered":"https:\/\/highxtar.com\/?p=17679"},"modified":"2018-03-11T14:39:33","modified_gmt":"2018-03-11T13:39:33","slug":"wang-ss18-campaing","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/wang-ss18-campaing\/","title":{"rendered":"Alexander Wang SS18 | The energy of clothes"},"content":{"rendered":"<p>We&#8217;ve been watching it for a long time, but only a few of are able to do without the models and make sure we don&#8217;t wonder where they are. One of them is <strong>Alexander Wang<\/strong>. In his new SS18 campaign, the American designer, disregards his squad of models to focus on the garments that were worn during the fashion show <em>Kaia Gerber, Zo\u00eb Kravitz and Behati Prinsloo<\/em>.<\/p>\n<figure id=\"attachment_17673\" aria-describedby=\"caption-attachment-17673\" style=\"width: 1280px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-full wp-image-17673\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-3.jpg\" alt=\"Alexander Wang SS18\" width=\"1280\" height=\"800\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-3.jpg 1280w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-3-300x188.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-3-768x480.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-3-1024x640.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-3-973x608.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-3-508x318.jpg 508w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><figcaption id=\"caption-attachment-17673\" class=\"wp-caption-text\">Alexander Wang SS18<\/figcaption><\/figure>\n<p>In recent years the figure of the model has shifted to a secondary side in the campaigns to be the concept that occupies the forefront. Conceptual burden, message and impact are the three basic pillars on which fashion campaigns lately seek to influence.<\/p>\n<pre><strong>Alexander Wang SS18<\/strong><\/pre>\n<div id='gallery-1' class='gallery galleryid-17679 gallery-columns-1 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"1280\" height=\"800\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-1.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-1.jpg 1280w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-1-300x188.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-1-768x480.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-1-1024x640.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-1-973x608.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-1-508x318.jpg 508w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"1280\" height=\"800\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-2.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-2.jpg 1280w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-2-300x188.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-2-768x480.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-2-1024x640.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-2-973x608.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-2-508x318.jpg 508w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"1280\" height=\"800\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-3.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-1-38898\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-3.jpg 1280w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-3-300x188.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-3-768x480.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-3-1024x640.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-3-973x608.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/03\/Highxtar_SS18_Wang_Campaing-3-508x318.jpg 508w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-38898'>\n\t\t\t\tAlexander Wang SS18\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\n<p>With photographs by <strong>Albert Watson<\/strong> (<a href=\"http:\/\/www.albertwatson.net\/\" target=\"_blank\" rel=\"noopener\"><strong>web<\/strong><\/a>), known for his black and white portraits of icons such as <em><strong>Kate Moss<\/strong><\/em>, <strong><em>Tupac<\/em> <\/strong>and <em><strong>David Bowie<\/strong><\/em>, the images show the clothes that these models wore accompanied by a quotation on them.<\/p>\n<p>The main objective is: to capture the energy of the clothes after use and to add the sensations that they provoked in the person who wore them. Undoubtedly, a new success for Wang that adds to <a href=\"https:\/\/highxtar.com\/alexander-wang-aw18-business-usual\/?lang=en\"><strong>the presentation of his latest collection last month<\/strong><\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In recent years the figure of the model has shifted to a secondary side in the campaigns to be the concept that occupies the forefront. <\/p>\n","protected":false},"author":1,"featured_media":17674,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603],"tags":[1069,654],"class_list":["post-17679","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en","tag-albert-watson-en","tag-ss18-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin  - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Alexander Wang SS18 | The energy of clothes - 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