{"id":187234,"date":"2021-04-28T11:18:47","date_gmt":"2021-04-28T09:18:47","guid":{"rendered":"https:\/\/highxtar.com\/?p=187234"},"modified":"2021-04-28T11:18:47","modified_gmt":"2021-04-28T09:18:47","slug":"instagram-bets-on-influencers-with-a-new-feature","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/instagram-bets-on-influencers-with-a-new-feature\/","title":{"rendered":"Instagram bets on influencers with a new feature"},"content":{"rendered":"<p><strong>The Instagram team is working on a feature that will help grow content creators on the platform. The new feature will lead to a branded content marketplace for these users.<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-187229 size-full\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/04\/highxtar-instagram-cambio-influencers-1.jpg\" alt=\"instagram funci\u00f3n\" width=\"1200\" height=\"675\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/04\/highxtar-instagram-cambio-influencers-1.jpg 1200w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/04\/highxtar-instagram-cambio-influencers-1-300x169.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/04\/highxtar-instagram-cambio-influencers-1-1024x576.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/04\/highxtar-instagram-cambio-influencers-1-768x432.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/04\/highxtar-instagram-cambio-influencers-1-973x547.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2021\/04\/highxtar-instagram-cambio-influencers-1-508x286.jpg 508w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p>It seems that the social network <strong>now has its focus on influencers<\/strong>, as Instagram recently revealed that it is working on a new feature that will benefit these types of profiles. During a live stream, <a href=\"https:\/\/www.instagram.com\/zuck\/?hl=es\" target=\"_blank\" rel=\"noopener\"><strong> Mark Zuckerberg<\/strong><\/a> \u00a0announced that creator stores, affiliate commerce and the branded content marketplace would soon be available.<\/p>\n<p>These new stores will function as<strong> an extension of the shopping options already in place on the platform.<\/strong> In fact, Zuckerberg explained that &#8220;a lot of creators are creating stores as well, and part of the content creator business model is that you create great content, and then you can sell stuff, so having creator stores is awesome.&#8221; On the other hand, the goal of the branded content marketplace is to create links between influencers and sponsors. In addition, this tool would prove useful to <strong>empower emerging talent<\/strong> and give rise to a &#8220;middle class of creators.&#8221;<\/p>\n<p>We don&#8217;t yet know when this new feature will start rolling out. In the meantime, you can catch up on the latest updates to the app <a href=\"https:\/\/highxtar.com\/?s=instagram\"><strong>here.<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Instagram team is working on a new feature that according to Mark Zuckerberg, will give rise to a &#8220;middle class of creators.&#8221;<\/p>\n","protected":false},"author":24,"featured_media":187228,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1984],"tags":[2161,615],"class_list":["post-187234","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech-en","tag-alba-manuela","tag-instagram-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin  - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Instagram bets on influencers with a new feature - HIGHXTAR.<\/title>\n<meta name=\"description\" content=\"The Instagram team is working on a new feature that according to Mark Zuckerberg, will give rise to a &quot;middle class of creators.&quot;\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/highxtar.com\/instagram-bets-on-influencers-with-a-new-feature\/?lang=en\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Instagram bets on influencers with a new feature\" \/>\n<meta property=\"og:description\" content=\"The Instagram team is working on a new feature that according to Mark Zuckerberg, will give rise to a &quot;middle class of creators.&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/highxtar.com\/instagram-bets-on-influencers-with-a-new-feature\/?lang=en\" \/>\n<meta property=\"og:site_name\" content=\"HIGHXTAR.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/highxtar\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-28T09:18:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/highxtar.com\/wp-content\/uploads\/2021\/04\/thumb-highxtar-instagram-cambio-influencers.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Alba M. 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