{"id":191397,"date":"2021-05-17T13:42:10","date_gmt":"2021-05-17T11:42:10","guid":{"rendered":"https:\/\/highxtar.com\/?p=191397"},"modified":"2021-05-17T13:42:10","modified_gmt":"2021-05-17T11:42:10","slug":"vans-celebrates-free-and-creative-expression-with-new-collection","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/vans-celebrates-free-and-creative-expression-with-new-collection\/","title":{"rendered":"Vans celebrates free and creative expression with new collection"},"content":{"rendered":"

To commemorate Pride month, Vans will echo inspiring stories from the LGTBIQ+ community and donate a total of $200,000 to the organizations GLSEN, Casa1, Where Love is Illegal and Tokyo Rainbow Pride.<\/strong><\/p>\n

\"Vans\"<\/p>\n

Since 1966, Vans<\/strong>‘ purpose has been to make creative expression accessible to fans around the world; regardless of your background, skin color or sexual orientation. Vans<\/strong> envisions the Pride movement as an inspiring international groundswell that encourages authentic self-expression and proudly celebrates the identities and empowering spirit of the LGTBIQ+ community.<\/p>\n

To celebrate the 2021 edition of Pride<\/strong>, Vans<\/strong> will donate a total of $200,000 to four organizations around the world; GLSEN<\/strong>, Casa 1<\/strong>, Where Love is Illegal<\/strong> and Tokyo Rainbow Pride<\/strong> to support and spread their personal stories and mission.<\/p>\n

Pride is a worldwide cultural celebration that invites us to come together to pay tribute to the tremendous impact that the LGTBIQ+ community has brought to society. Vans is committed to promoting the support of the LGTBIQ+ community throughout the year as a driving philosophy towards equality and progress.<\/p>\n

With a global approach in mind, Vans<\/strong> has selected four organizations that continue to champion equality; safety and education among the LGTBIQ+ community around the world.<\/p>\n

GLSEN, Casa 1, Where Love is Illegal and Tokyo Rainbow Pride<\/strong><\/h2>\n

On one hand, Vans America<\/strong> will make a donation to GLSEN<\/strong>; an organization that works to cultivate a safe and supportive school environment for all students, regardless of sexual orientation and gender identity or expression. Through this donation, Vans<\/strong> will echo the stories and narratives of its local ambassadors, including Get Lit<\/strong> <\/em>poet Tyris Winter<\/strong>; painter, designer and illustrator Mich Miller<\/strong>; skateboarder, photographer and creative director Samuel McGuire<\/strong>; and singer\/songwriter Serena Isioma<\/strong>, among many others. In addition, he will make a contribution to Casa 1<\/strong>; an organization that seeks to promote structural change by providing a safe haven and access to cultural, educational and health resources for the LGTBIQ+ community.<\/p>\n

On the other hand, Vans Europe<\/strong> will partner with Where Love is Illegal<\/strong>; a Witness Change<\/strong> project that seeks to use stories to connect people, transform opinions and drive real change. All by collecting personal testimonies of survival from the LGTBIQ+ community. Vans<\/strong> and Where Love is Illegal<\/strong> will collaborate with local artists to design 45 windows across Europe inspired by the organization’s testimonies. Vans Family<\/strong> members in Europe will also be able to support Where Love is Illegal<\/strong> thanks to a donation initiative through the app. In this way, Vans<\/strong> will convert every 100 points donated into a contribution of \u20ac10 that will go directly to the association.<\/p>\n

Finally, Vans’ Asia-Pacific<\/strong> region will collaborate with Tokyo Rainbow Pride<\/strong>; being part of its digital activation campaign \u00abRaise Your Voice. Change The World\u00bb<\/strong> 2021 digital activation campaign. This project aims to raise awareness and change policies so that all genders, races and faiths are treated equally.<\/p>\n

Vans Pride<\/strong> stories and campaigns will be launched around the world during the months of May and June.<\/p>\n