{"id":21922,"date":"2018-06-12T09:00:12","date_gmt":"2018-06-12T07:00:12","guid":{"rendered":"https:\/\/highxtar.com\/?p=21922"},"modified":"2018-07-08T16:33:27","modified_gmt":"2018-07-08T14:33:27","slug":"wekafore-when-message-does-matter","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/wekafore-when-message-does-matter\/","title":{"rendered":"Wekafore | When message does matter"},"content":{"rendered":"<p>Fashion hasn&#8217;t just been fashion for a long time. In fact, it may never have been. So if you were born in Africa and have something important to say the world, a T-shirt can be as powerful as any other media. <strong>Wekafor\u00e9 Jibril<\/strong>\u00a0(<a href=\"https:\/\/www.instagram.com\/softblackboy\/?hl=es\" target=\"_blank\" rel=\"noopener\"><strong>@softblackboy<\/strong><\/a>) is the epitome of the new realities of fashion as an agent of social change, and as he himself said <em><strong>&#8220;You can say anything you want on a T-shirt&#8221;<\/strong><\/em>.<\/p>\n<figure id=\"attachment_21918\" aria-describedby=\"caption-attachment-21918\" style=\"width: 1600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-full wp-image-21918\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_Jibril_Wekafore.jpg\" alt=\"Wekafore\" width=\"1600\" height=\"1011\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_Jibril_Wekafore.jpg 1600w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_Jibril_Wekafore-300x190.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_Jibril_Wekafore-768x485.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_Jibril_Wekafore-1024x647.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_Jibril_Wekafore-973x615.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_Jibril_Wekafore-508x321.jpg 508w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><figcaption id=\"caption-attachment-21918\" class=\"wp-caption-text\">Wekafor\u00e9 Jibril | Photo: L\u00e1zaro Scabbia<\/figcaption><\/figure>\n<p>Born in Lagos, Nigeria and raised among the fabrics and embroidery of his mother&#8217;s dressmaking workshop and street football matches, Jibril was forced to emigrate to Dubai after a fire ravaged his home. The racist experiences he lived there would begin to shape his political vision before he even emigrated back to Bilbao to study fashion design with the aim of following the footsteps of one of his major references, <em>Crist\u00f3bal Balenciaga<\/em>.<\/p>\n<figure id=\"attachment_21917\" aria-describedby=\"caption-attachment-21917\" style=\"width: 1200px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-21917 size-full\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_FW17.jpg\" alt=\"Wekafore | FW17\" width=\"1200\" height=\"900\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_FW17.jpg 1200w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_FW17-300x225.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_FW17-768x576.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_FW17-1024x768.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_FW17-973x730.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_FW17-508x381.jpg 508w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-21917\" class=\"wp-caption-text\">Wekafore | FW17<\/figcaption><\/figure>\n<p>His brand, <strong>Wekafore (<a href=\"https:\/\/www.instagram.com\/wekafore\/\" target=\"_blank\" rel=\"noopener\">@wekafore<\/a>)<\/strong>, was born as a tribute to his grandfather&#8217;s name -a tailor in a small town in Nigeria- and is shown to the public for the first time as a collection of T-shirts that reflect W.J.&#8217;s vision in his designs, talking about the role of African culture in the world and the imaginary of Nigerian streetwear. Wekafore has evolved a lot since then, but its taste for giving its collections a marked political and artistic character has not changed.<\/p>\n<figure id=\"attachment_21919\" aria-describedby=\"caption-attachment-21919\" style=\"width: 1023px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-full wp-image-21919\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Wekafore_Highxtar_In.jpg\" alt=\"\" width=\"1023\" height=\"734\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Wekafore_Highxtar_In.jpg 1023w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Wekafore_Highxtar_In-300x215.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Wekafore_Highxtar_In-768x551.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Wekafore_Highxtar_In-973x698.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Wekafore_Highxtar_In-508x364.jpg 508w\" sizes=\"(max-width: 1023px) 100vw, 1023px\" \/><figcaption id=\"caption-attachment-21919\" class=\"wp-caption-text\">Photo: Alexandra Cepeda<\/figcaption><\/figure>\n<p>Today, Wekafore has collections of womenswear and menswear that seek inspiration in the past to narrate the future, achieving an afro-retro in which the most classic and minimal cuts meet the aesthetics of the 80&#8217;s. The designer also enjoys exploring the limits of masculinity and femininity, mixing and decontextualizing them while portraying life in the city where he grew up.<\/p>\n<p>Considering all this background, his latest collection, <strong>SS18<\/strong>, is the most personal and characterful work of the firm. In it, he portrays the new generations of African children born in Spain and the loss of their cultural identity and language, while reflecting on immigration and the creation of new cultural roots. Not bad for just T-shirts. Wekafore is fashion at the service of a message. Its creator talks to us about something concrete and tangible in each garment, which takes on more strength when we look at the whole collection.<\/p>\n<pre class=\"current-credit\"><strong>Wekafore SS18 | Photo: Olga De La Iglesia\r\n<\/strong><\/pre>\n<div id='gallery-1' class='gallery galleryid-21922 gallery-columns-2 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"1600\" height=\"1011\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_1_Wide.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_1_Wide.jpg 1600w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_1_Wide-300x190.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_1_Wide-768x485.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_1_Wide-1024x647.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_1_Wide-973x615.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_1_Wide-508x321.jpg 508w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"1600\" height=\"1011\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_2_Wide.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_2_Wide.jpg 1600w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_2_Wide-300x190.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_2_Wide-768x485.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_2_Wide-1024x647.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_2_Wide-973x615.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_2_Wide-508x321.jpg 508w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"1600\" height=\"1011\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_3_Wide.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_3_Wide.jpg 1600w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_3_Wide-300x190.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_3_Wide-768x485.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_3_Wide-1024x647.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_3_Wide-973x615.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_3_Wide-508x321.jpg 508w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"1600\" height=\"1011\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_4_Wide.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_4_Wide.jpg 1600w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_4_Wide-300x190.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_4_Wide-768x485.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_4_Wide-1024x647.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_4_Wide-973x615.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_4_Wide-508x321.jpg 508w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"1600\" height=\"1011\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_5_Wide.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_5_Wide.jpg 1600w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_5_Wide-300x190.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_5_Wide-768x485.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_5_Wide-1024x647.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_5_Wide-973x615.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_5_Wide-508x321.jpg 508w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"1600\" height=\"1011\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_6_Wide.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_6_Wide.jpg 1600w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_6_Wide-300x190.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_6_Wide-768x485.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_6_Wide-1024x647.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_6_Wide-973x615.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_6_Wide-508x321.jpg 508w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"1600\" height=\"1011\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_7_Wide.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_7_Wide.jpg 1600w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_7_Wide-300x190.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_7_Wide-768x485.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_7_Wide-1024x647.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_7_Wide-973x615.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_7_Wide-508x321.jpg 508w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img decoding=\"async\" width=\"1600\" height=\"1011\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_8_Wide.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_8_Wide.jpg 1600w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_8_Wide-300x190.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_8_Wide-768x485.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_8_Wide-1024x647.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_8_Wide-973x615.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2018\/06\/Highxtar_Wekafore_SS18_8_Wide-508x321.jpg 508w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p>Every day we come across people on the street with messages printed on their T-shirts -like the questionable feminist slogans, or musical groups logos that the user has never heard-. That&#8217;s why, in a society where almost every idea on a T-shirt has been trivialised, Wekafore is more necessary than ever. Beacuse using a message for commercial purposes is not the same as using your ideas and your truth to become part of a commercial circuit.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wekafor\u00e9 Jibril is the epitome of the new realities of fashion as an agent of social change, and as he himself said &#8220;You can say anything you want on a T-shirt&#8221;.<\/p>\n","protected":false},"author":1,"featured_media":24147,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603,1201],"tags":[1034,1280],"class_list":["post-21922","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en","category-featured","tag-laura-abad-en","tag-wekafore-jibril-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin  - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Wekafore | When message does matter - 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