{"id":255643,"date":"2022-02-17T14:10:32","date_gmt":"2022-02-17T13:10:32","guid":{"rendered":"https:\/\/highxtar.com\/?p=255643"},"modified":"2022-02-17T14:10:32","modified_gmt":"2022-02-17T13:10:32","slug":"the-2nd-edition-of-allianz-ego-confidence-in-fashion-will-boost-creative-and-entrepreneurial-development","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/the-2nd-edition-of-allianz-ego-confidence-in-fashion-will-boost-creative-and-entrepreneurial-development\/","title":{"rendered":"The 2nd edition of Allianz EGO Confidence in Fashion will boost creative and entrepreneurial development"},"content":{"rendered":"<p><strong>Allianz consolidates its collaboration with MBFWMadrid and continues its commitment to the future and young talent of Spanish fashion. Together with the sponsorship of Allianz EGO, the most relevant platform for emerging designers at national level, the company represents a second edition of the Allianz EGO Confidence in Fashion award.<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-255635 size-full\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/02\/highxtar-allianz-ego-mbfwmadrid-1.jpg\" alt=\"\" width=\"1080\" height=\"1080\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/02\/highxtar-allianz-ego-mbfwmadrid-1.jpg 1080w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/02\/highxtar-allianz-ego-mbfwmadrid-1-300x300.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/02\/highxtar-allianz-ego-mbfwmadrid-1-1024x1024.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/02\/highxtar-allianz-ego-mbfwmadrid-1-150x150.jpg 150w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/02\/highxtar-allianz-ego-mbfwmadrid-1-768x768.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/02\/highxtar-allianz-ego-mbfwmadrid-1-88x88.jpg 88w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/02\/highxtar-allianz-ego-mbfwmadrid-1-973x973.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/02\/highxtar-allianz-ego-mbfwmadrid-1-508x508.jpg 508w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/p>\n<p>With this recognition, <strong>Allianz<\/strong> seeks to promote the creative and professional development of one of the fifteen designers participating in the <strong>Allianz EGO<\/strong> <strong>Showroom<\/strong>. The prize will have an economic endowment of 6,000 euros, with which the winner will be able to make a new collection a reality, which they will present at the next edition of the <strong>Allianz EGO<\/strong> catwalk in September 2022. In addition, he or she will receive professional advice for six months to strengthen his or her brand, from the<strong> ESNE University School<\/strong>. With this recognition, which is part of a global project <strong>&#8216;Confidence in Tomorrow&#8217;<\/strong>, the company wants to accompany these creators in the first steps of their promising careers.<\/p>\n<p>A professional jury will get to know the participants and their creations first-hand by visiting the<strong> Allianz EGO Showroom<\/strong>, where the designers will have their collections on sale during the course of <a href=\"https:\/\/www.ifema.es\/mbfw-madrid\" target=\"_blank\" rel=\"noopener\"><strong>MBFWMadrid<\/strong><\/a>. In addition, the aspiring designers will make a presentation of their brand and proposals to the panel of experts of this edition, formed by <strong>Alejandro G\u00f3mez Palomo<\/strong>, creative director of <strong>Palomo Spain<\/strong>; <strong>Ana Larra\u00f1aga<\/strong>, director of trade fair business of <strong>IFEMA<\/strong>, representing <strong>MBFWMadrid<\/strong>; <strong>Andr\u00e9s Aberasturi<\/strong>, curator of <strong>Allianz<\/strong> <strong>EGO<\/strong>; and <strong>Maruca Garc\u00eda Paredes<\/strong>, director of the Fashion Department of the <strong>ESNE<\/strong> <strong>School<\/strong>.<\/p>\n<p><em><strong>&#8220;After the success of the first edition of the Allianz EGO Confidence in Fashion Award, we are looking forward to discovering the talent of the 15 new designers who will participate in this second edition. At Allianz, we want to support the future of Spanish fashion, providing them with the tools to make their projects grow. As we have been doing in other areas of culture and sport with our &#8216;Confidence in Tomorrow&#8217; initiative, with this event we seek to reward and promote the values of these young creators such as hard work and passion&#8221;<\/strong> <\/em>says <strong>Francisco Garc\u00eda Vegas<\/strong>, General Manager and head of the Commercial and Market Management Area of <strong>Allianz Seguros<\/strong>.<\/p>\n<h5><strong>15 new participants<\/strong><\/h5>\n<p>In this second edition, the event will feature the participation of 15 emerging brands that, through their creations and business projects, represent the future of fashion in Spain. The brands participating in this edition of <strong>Allianz EGO<\/strong> <strong>Confidence in Fashion<\/strong> are: <strong>Anel Yaos<\/strong>; <strong>David Catal\u00e1n<\/strong>;<strong> Ele<\/strong>; <strong>Evade House<\/strong>; <strong>F\u00c1TIMA MI\u00d1ANA<\/strong>; <strong>Goodption<\/strong>; <strong>Heaven Vision<\/strong>; <strong>Joss Blake<\/strong>; <strong>Laretta<\/strong>; <strong>LIB\u00c9RRIMO<\/strong>; <strong>MARLO STUDIO<\/strong>; <strong>Morle<\/strong>; <strong>NIMPH<\/strong>; <strong>REPARTO<\/strong> and <strong>The Artelier<\/strong>.<\/p>\n<p>Among the candidates, we find committed proposals with a strong social component, with designers who seek to break down barriers and stereotypes. In addition, there is a focus on the importance of a sustainable future for fashion, with recycled fabrics; techniques such as upcycling to give a second life to old garments and a special focus on local production and trade.<\/p>\n<p>In addition to competing for the <strong>Allianz EGO Confidence in Fashion<\/strong> award, the designers will present their proposals and sell their creations in the <strong>Allianz EGO<\/strong> <strong>Showroom<\/strong>; an exceptional showcase within the framework of <strong>MBFWMadrid<\/strong>.<\/p>\n<h5><strong>New Allianz EGO fashion show day to give visibility to women&#8217;s football<\/strong><\/h5>\n<p>The <strong>Allianz EGO<\/strong> platform is organising a new day of fashion shows on Sunday, 13 March. Along with the presentation of the <strong>Allianz EGO Confidence<\/strong> <strong>in Fashion<\/strong> award, attendees will be able to discover the proposal that <a href=\"https:\/\/highxtar.com\/rubearth-es-el-ganador-de-allianz-ego-confidence-in-fashion\/?lang=en\"><strong>Rubearth<\/strong><\/a>, the winning brand of the September 2021 edition of the event, has been working on in recent months. The fashion show will feature the participation of <strong>LaLiga<\/strong> ambassadors <strong>Anair Lomba<\/strong>, former <strong>RCD Espanyol<\/strong> player; and <strong>Aintzane<\/strong> <strong>Encinas<\/strong>, former <strong>Real Sociedad<\/strong> player; and <strong>LaLiga Genuine Santander<\/strong> players <strong>Sandra Garc\u00eda<\/strong> and <strong>Rosal\u00eda Fern\u00e1ndez<\/strong>. The four sportswomen will present some of the Galician designer&#8217;s creations on the catwalk. In this way, <strong>Allianz<\/strong> <strong>EGO<\/strong> wants to unite the world of sport and fashion; and give visibility to women&#8217;s football and the inclusion of people with disabilities, from its platform.<\/p>\n<p>He will be accompanied by the fashion shows and proposals of the brands <strong>Alejandre<\/strong>; <strong>Compte<\/strong>; <strong>Emeerree<\/strong>; <strong>Georgiela Studio<\/strong>; <strong>Guillermo D\u00e9cimo<\/strong>; <strong>Juan VG<\/strong>; <strong>NIMPH<\/strong> and <strong>REPARTO<\/strong>; as well as the guest designer of the <strong>Mercedes-Benz Prague Fashion Week<\/strong>.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-255637 size-full\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/02\/highxtar-allianz-ego-mbfwmadrid-3.jpg\" alt=\"\" width=\"3000\" height=\"2000\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/02\/highxtar-allianz-ego-mbfwmadrid-3.jpg 3000w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/02\/highxtar-allianz-ego-mbfwmadrid-3-300x200.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/02\/highxtar-allianz-ego-mbfwmadrid-3-1024x683.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/02\/highxtar-allianz-ego-mbfwmadrid-3-768x512.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/02\/highxtar-allianz-ego-mbfwmadrid-3-1536x1024.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/02\/highxtar-allianz-ego-mbfwmadrid-3-2048x1365.jpg 2048w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/02\/highxtar-allianz-ego-mbfwmadrid-3-973x649.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/02\/highxtar-allianz-ego-mbfwmadrid-3-508x339.jpg 508w\" sizes=\"(max-width: 3000px) 100vw, 3000px\" \/><\/p>\n<h5><strong>A competition to support the future of Spanish fashion<\/strong><\/h5>\n<p>The first edition of the<strong> Allianz EGO Confidence in Fashion<\/strong> award, held last September, was born from a need detected in the Spanish fashion sector; that of promoting the entrepreneurial vision of young creators to grow their creativity and bring commercial viability to their brands. <strong>Allianz<\/strong> now presents the second edition of this recognition; which is part of its global project <strong>&#8216;Confidence in Tomorrow&#8217;<\/strong> and aims to show how entrepreneurs, entities and individuals make the future hopeful for our society; as the <strong>Allianz Ego<\/strong> platform does in the Spanish fashion sector.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Allianz consolidates its collaboration with MBFWMadrid and continues its commitment to the future and young talent of Spanish fashion.<\/p>\n","protected":false},"author":27,"featured_media":255640,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603],"tags":[920,2203],"class_list":["post-255643","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en","tag-mbfwm-en","tag-paloma-molinos-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin  - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The 2nd edition of Allianz EGO Confidence in Fashion will boost creative and entrepreneurial development<\/title>\n<meta name=\"description\" content=\"Allianz consolidates its collaboration with MBFWMadrid and continues its commitment to the future and young talent of Spanish fashion.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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