{"id":267326,"date":"2022-03-21T17:32:42","date_gmt":"2022-03-21T16:32:42","guid":{"rendered":"https:\/\/highxtar.com\/?p=267326"},"modified":"2022-03-21T17:32:42","modified_gmt":"2022-03-21T16:32:42","slug":"vestiaire-collective-launches-lets-make-fashion-timeless-with-a-focus-on-the-future-of-fashion","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/vestiaire-collective-launches-lets-make-fashion-timeless-with-a-focus-on-the-future-of-fashion\/","title":{"rendered":"Vestiaire Collective launches &#8220;Let&#8217;s make fashion timeless&#8221; with a focus on the future of fashion"},"content":{"rendered":"<p><strong>Vestiaire Collective, the world&#8217;s most trusted and sophisticated fashion buying and selling platform, is launching a passionate cry of hope for 2022. Their new identity aims to inspire change in the fashion industry and they can change their behaviour (if they are not already doing so) for a more sustainable future.<\/strong><\/p>\n<div id='gallery-1' class='gallery galleryid-267326 gallery-columns-1 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/highxtar.com\/en\/vestiaire-collective-launches-lets-make-fashion-timeless-with-a-focus-on-the-future-of-fashion\/highxtar-vestiaire-collective-2022-4-2\/'><img decoding=\"async\" width=\"2500\" height=\"2158\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-4.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-4.jpg 2500w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-4-300x259.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-4-1024x884.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-4-768x663.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-4-1536x1326.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-4-2048x1768.jpg 2048w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-4-973x840.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-4-508x439.jpg 508w\" sizes=\"(max-width: 2500px) 100vw, 2500px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/highxtar.com\/en\/vestiaire-collective-launches-lets-make-fashion-timeless-with-a-focus-on-the-future-of-fashion\/highxtar-vestiaire-collective-2022-1-2\/'><img decoding=\"async\" width=\"2500\" height=\"2158\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-1.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-1.jpg 2500w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-1-300x259.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-1-1024x884.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-1-768x663.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-1-1536x1326.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-1-2048x1768.jpg 2048w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-1-973x840.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-1-508x439.jpg 508w\" sizes=\"(max-width: 2500px) 100vw, 2500px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/highxtar.com\/en\/vestiaire-collective-launches-lets-make-fashion-timeless-with-a-focus-on-the-future-of-fashion\/highxtar-vestiaire-collective-2022-2-2\/'><img decoding=\"async\" width=\"2500\" height=\"2158\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-2.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-2.jpg 2500w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-2-300x259.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-2-1024x884.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-2-768x663.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-2-1536x1326.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-2-2048x1768.jpg 2048w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-2-973x840.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-2-508x439.jpg 508w\" sizes=\"(max-width: 2500px) 100vw, 2500px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/highxtar.com\/en\/vestiaire-collective-launches-lets-make-fashion-timeless-with-a-focus-on-the-future-of-fashion\/highxtar-vestiaire-collective-2022-3-2\/'><img decoding=\"async\" width=\"2500\" height=\"2158\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-3.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-3.jpg 2500w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-3-300x259.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-3-1024x884.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-3-768x663.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-3-1536x1326.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-3-2048x1768.jpg 2048w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-3-973x840.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-3-508x439.jpg 508w\" sizes=\"(max-width: 2500px) 100vw, 2500px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p>&nbsp;<\/p>\n<p>The campaign will be led by <strong>&#8216;The Collective&#8217;<\/strong>, five puppets turned style icons made from second-hand clothing, representing the many reasons why second-hand clothing is the answer to a sustainable future. The voice of the campaign is provided by the inimitable and peerless French fashion documentarian<a href=\"https:\/\/www.instagram.com\/loicprigent\/\" target=\"_blank\" rel=\"noopener\"><strong>Lo\u00efc Prigent<\/strong><\/a>.<\/p>\n<p><strong>Miss Classique<\/strong> is elegant, distinguished and her passion is to combine classic, timeless pieces from the best designers. <strong>Lady<\/strong> <strong>Green<\/strong> sees <em><strong>la vie en vert<\/strong> <\/em>and knows that you need to buy well to look your best. <strong>Hunter<\/strong> is the queen of vintage and has plenty of patience to search and search until she finds incredible pieces. <strong>Rich<\/strong> knows that her wardrobe is an investment. They say you can&#8217;t buy style with money&#8230; but after meeting him, you&#8217;ll change your mind. <strong>Drops<\/strong> is always one step ahead. With <em><strong>&#8216;more is more&#8217;<\/strong><\/em> as his banner, there&#8217;s no logo missing from his wardrobe.<\/p>\n<p>Through these fantastic puppets, <strong>Vestiaire<\/strong> <strong>Collective<\/strong> captures the diversity of its community and demonstrates that it is possible to love fashion and the planet, as well as to shop more sustainably. With this campaign, the platform continues to pursue the goal it has been pursuing for ten years: transforming the fashion industry for a more sustainable future.<\/p>\n<div id='gallery-2' class='gallery galleryid-267326 gallery-columns-2 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/highxtar.com\/en\/vestiaire-collective-launches-lets-make-fashion-timeless-with-a-focus-on-the-future-of-fashion\/highxtar-vestiaire-collective-2022-8-2\/'><img decoding=\"async\" width=\"1903\" height=\"2500\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-8.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-8.jpg 1903w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-8-228x300.jpg 228w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-8-779x1024.jpg 779w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-8-768x1009.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-8-1169x1536.jpg 1169w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-8-1559x2048.jpg 1559w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-8-973x1278.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-8-508x667.jpg 508w\" sizes=\"(max-width: 1903px) 100vw, 1903px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/highxtar.com\/en\/vestiaire-collective-launches-lets-make-fashion-timeless-with-a-focus-on-the-future-of-fashion\/highxtar-vestiaire-collective-2022-9-2\/'><img decoding=\"async\" width=\"1903\" height=\"2500\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-9.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-9.jpg 1903w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-9-228x300.jpg 228w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-9-779x1024.jpg 779w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-9-768x1009.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-9-1169x1536.jpg 1169w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-9-1559x2048.jpg 1559w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-9-973x1278.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-9-508x667.jpg 508w\" sizes=\"(max-width: 1903px) 100vw, 1903px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p>Under the philosophy of <em><strong>&#8216;Let&#8217;s make life more modern&#8217;<\/strong><\/em>, <strong>Vestiaire<\/strong> <strong>Collective<\/strong> calls on its community to unite around the situation of the planet and the future of the industry, but in an original and fun way. With a mondern spirit and a disruptive and innovative campaign that aims to raise awareness without lecturing, <strong>Vestiaire<\/strong> <strong>Collective<\/strong> reminds us that fashion is synonymous with freedom and that it was created to break with the establishment.<\/p>\n<p>For this campaign, the platform has collaborated with an international group of creatives including multi-award winning creative and strategic advertising agency <strong>Droga5<\/strong> <strong>London<\/strong> and <strong>Lo\u00efc<\/strong> <strong>Prigent<\/strong>, who plays a crucial role in this campaign as he is in charge of introducing each puppet and promoting them on social media, both on his own and Vestiaire&#8217;s channels. In addition, to bring <strong>Vestiaire<\/strong> <strong>Collective&#8217;s<\/strong> <strong>&#8216;The Gang&#8217;<\/strong> to life, <strong>Droga5<\/strong> <strong>London<\/strong> and <strong>Vestiaire<\/strong> collaborated with Swedish film director <strong>Andreas Nilsson<\/strong> and British-Ghanaian photographer <strong>Campbell<\/strong> <strong>Addy<\/strong>, who captured the images for outdoor, print and digital advertising.<\/p>\n<p><em><strong>&#8220;<\/strong><strong>Since the beginning of Vestiaire Collective, we have been driven by the desire to break with the status quo and offer our international community a different point of view on fashion. Challenging the status quo and rethinking the way people consume fashion today for a better future is part of our DNA. This is a tribute to our committed community of fashion lovers who are helping to transform the industry for a more sustainable future,&#8221;<\/strong><\/em> says <strong>Fanny<\/strong> <strong>Moizant<\/strong>, Co-Founder and President of <strong>Vestiaire<\/strong> <strong>Collective<\/strong>.<\/p>\n<div id='gallery-3' class='gallery galleryid-267326 gallery-columns-1 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/highxtar.com\/en\/vestiaire-collective-launches-lets-make-fashion-timeless-with-a-focus-on-the-future-of-fashion\/highxtar-vestiaire-collective-2022-5-2\/'><img decoding=\"async\" width=\"2500\" height=\"2479\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-5.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-5.jpg 2500w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-5-300x297.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-5-1024x1015.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-5-150x150.jpg 150w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-5-768x762.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-5-1536x1523.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-5-2048x2031.jpg 2048w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-5-88x88.jpg 88w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-5-973x965.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-5-508x504.jpg 508w\" sizes=\"(max-width: 2500px) 100vw, 2500px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/highxtar.com\/en\/vestiaire-collective-launches-lets-make-fashion-timeless-with-a-focus-on-the-future-of-fashion\/highxtar-vestiaire-collective-2022-6-2\/'><img decoding=\"async\" width=\"2500\" height=\"2479\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-6.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-6.jpg 2500w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-6-300x297.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-6-1024x1015.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-6-150x150.jpg 150w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-6-768x762.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-6-1536x1523.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-6-2048x2031.jpg 2048w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-6-88x88.jpg 88w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-6-973x965.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-6-508x504.jpg 508w\" sizes=\"(max-width: 2500px) 100vw, 2500px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/highxtar.com\/en\/vestiaire-collective-launches-lets-make-fashion-timeless-with-a-focus-on-the-future-of-fashion\/highxtar-vestiaire-collective-2022-7-2\/'><img decoding=\"async\" width=\"2500\" height=\"2479\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-7.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-7.jpg 2500w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-7-300x297.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-7-1024x1015.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-7-150x150.jpg 150w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-7-768x762.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-7-1536x1523.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-7-2048x2031.jpg 2048w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-7-88x88.jpg 88w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-7-973x965.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/03\/highxtar-vestiaire-collective-2022-7-508x504.jpg 508w\" sizes=\"(max-width: 2500px) 100vw, 2500px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p>And speaking of sustainability&#8230; <a href=\"https:\/\/highxtar.com\/la-sostenibilidad-como-centro-de-heron-preston-ss22\/?lang=en\"><strong>Have you seen the latest from Heron Preston?<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vestiaire Collective, the world&#8217;s most trusted and sophisticated fashion buying and selling platform, launches an impassioned cry of hope.<\/p>\n","protected":false},"author":27,"featured_media":267324,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603],"tags":[2203],"class_list":["post-267326","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en","tag-paloma-molinos-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin  - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Vestiaire Collective launches &quot;Let&#039;s make fashion timeless&quot; with a focus on the future of fashion<\/title>\n<meta name=\"description\" content=\"Vestiaire Collective, the world&#039;s most trusted and sophisticated fashion buying and selling platform, launches an impassioned cry of hope.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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