{"id":268333,"date":"2022-03-24T12:18:32","date_gmt":"2022-03-24T11:18:32","guid":{"rendered":"https:\/\/highxtar.com\/?p=268333"},"modified":"2022-03-24T12:23:47","modified_gmt":"2022-03-24T11:23:47","slug":"vitaly-da-un-giro-a-su-identidad-visual-para-ss22","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/vitaly-da-un-giro-a-su-identidad-visual-para-ss22\/","title":{"rendered":"Vitaly gives a twist to its visual identity for SS22"},"content":{"rendered":"

Its commitment to innovation and avant-garde has led Vitaly, the experimental, eco-friendly and genderless jewellery brand, to evolve towards new horizons and present its new visual identity “GLYPH” in conjunction with the launch of the SS22 collection.\u00a0<\/strong><\/p>\n

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After having launched a collection with Ugly Worldwide<\/a><\/strong> and having established itself as one of the avant-garde jewellery firms, Vitaly has decided to carry out a rebranding that involves a change in the logo, packaging and hardware of its pieces. With this action, the firm demonstrates its ability to adapt to the times, as well as its talent in the creative field.<\/p>\n

“Glyph” is a word used to describe both ancient pictograms and modern computer characters, a timeless symbol that conveys meaning without words. The Glyph is a symbol of Vitaly’s future and the starting point of this new phase: one that is genderless, inclusive and sustainably produced from 100% recycled stainless steel.<\/p>\n