{"id":284683,"date":"2022-06-06T10:28:17","date_gmt":"2022-06-06T08:28:17","guid":{"rendered":"https:\/\/highxtar.com\/?p=284683"},"modified":"2022-06-06T10:28:17","modified_gmt":"2022-06-06T08:28:17","slug":"this-is-front-of-house-primavera-sound-feat-sivasdescalzo","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/this-is-front-of-house-primavera-sound-feat-sivasdescalzo\/","title":{"rendered":"This is Front of House: Primavera Sound feat sivasdescalzo"},"content":{"rendered":"

Primavera Sound and sivasdescalzo join forces to design Front of House™, a brand that shows all the effort and dedication behind an artistic creation.<\/strong><\/p>\n

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Front of House™<\/strong> was created to celebrate and pay tribute to all those figures who are part of the invisible process of a great production, who work to bring it to life and fulfil expectations.<\/p>\n

An essential process in the world of art, music and fashion that both Primavera Sound<\/strong> and sivasdescalzo<\/a><\/strong> know perfectly well, as both brands take care of every detail during their creative process and invest in talent, innovation and passion to develop their entire production process.<\/p>\n

With this collaboration, the recognisable Front of House<\/strong> of music festivals now becomes a symbol for all those who appreciate and promote the work that lies behind the creation itself.<\/p>\n

Coinciding with the start of the festival, on Thursday 2 June a capsule of a sweatshirt and three T-shirts will go on sale at the flagship store on Calle Bail\u00e9n 18, while the exclusive raffle of another two models will be opened on the sivasdescalzo<\/strong> app.<\/p>\n