{"id":314135,"date":"2022-10-04T12:23:51","date_gmt":"2022-10-04T10:23:51","guid":{"rendered":"https:\/\/highxtar.com\/?p=314135"},"modified":"2022-10-04T12:23:51","modified_gmt":"2022-10-04T10:23:51","slug":"motion-transformation-and-perceptual-change-in-pradas-linea-rossa-latest-campaign","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/motion-transformation-and-perceptual-change-in-pradas-linea-rossa-latest-campaign\/","title":{"rendered":"Motion, transformation and perceptual change in Prada&#8217;s Linea Rossa latest campaign"},"content":{"rendered":"<p><strong>The Prada Linea Rossa Fall\/Winter 2022 campaign reflects a fundamental ethos of dynamic locomotion, ceaseless movement between different poles. And through that motion, clothing transforms, adapting itself to divergent terrain, disparate needs and demands. Constantly changing, ever evolving.<\/strong><\/p>\n<div id='gallery-1' class='gallery galleryid-314135 gallery-columns-1 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/highxtar.com\/en\/motion-transformation-and-perceptual-change-in-pradas-linea-rossa-latest-campaign\/highxtar-prada-linea-rossa-fw-22-3\/'><img decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-3.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-3.jpg 1920w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-3-300x169.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-3-1024x576.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-3-768x432.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-3-1536x864.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-3-973x547.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-3-508x286.jpg 508w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/highxtar.com\/en\/motion-transformation-and-perceptual-change-in-pradas-linea-rossa-latest-campaign\/highxtar-prada-linea-rossa-fw-22-2\/'><img decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-2.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-2.jpg 1920w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-2-300x169.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-2-1024x576.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-2-768x432.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-2-1536x864.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-2-973x547.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-2-508x286.jpg 508w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/highxtar.com\/en\/motion-transformation-and-perceptual-change-in-pradas-linea-rossa-latest-campaign\/highxtar-prada-linea-rossa-fw-22-4\/'><img decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-4.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-4.jpg 1920w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-4-300x169.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-4-1024x576.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-4-768x432.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-4-1536x864.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-4-973x547.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-4-508x286.jpg 508w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/highxtar.com\/en\/motion-transformation-and-perceptual-change-in-pradas-linea-rossa-latest-campaign\/highxtar-prada-linea-rossa-fw-22-5\/'><img decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-5.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-5.jpg 1920w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-5-300x169.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-5-1024x576.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-5-768x432.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-5-1536x864.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-5-973x547.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2022\/10\/highxtar-prada-linea-rossa-fw-22-5-508x286.jpg 508w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p>Through this latest campaign, <strong>Prada Linea Rossa<\/strong> captures this endless mood of wanderlust, in a series of photographs and motion image created by <a href=\"https:\/\/www.instagram.com\/dayfornightlab\/?hl=es\" target=\"_blank\" rel=\"noopener\"><strong>Norbert<\/strong> <strong>Schoerner<\/strong><\/a>. Within each, two realities create an impossible hybrid, capturing <strong>Linea Rossa<\/strong> as it morphs between extremes, between mountain terrain and urban ecosystems. The protagonists sprint between these environs, captured in movement, their speed blurring the world into two polar realities fuse seamlessly into one.<\/p>\n<p>The imagery reflects the identity of the collection, the interlacing of different universes, racing between one reality and another. Pieces draw on winter sports &#8211; the streamlining and padded protection of skiwear, translated to metropolitan clothes recalibrated for city living. Fabrics are designed to adapt to different locales, to new demands &#8211; mixes of nylon, techno-knit and<strong> Prada Extreme-Tex<\/strong> form chassis around the body, achieving delicate balance between disparate elements, fluctuating temperatures, and the demands of the everyday.<\/p>\n<p>In striking monochrome enlivened with the iconic <a href=\"https:\/\/highxtar.com\/hugo-comte-captures-pradas-new-linea-rossa-fw21-campaign\/?lang=en\"><strong>Linea Rossa<\/strong> <\/a>emblem, these pieces are also fusions of the brand&#8217;s minimalized style with high-performance sportswear, timelessly engineered for bodies in dynamic movement.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The latest Prada Linea Rossa campaign reflects a fundamental ethos of dynamic locomotion, ceaseless movement between different poles.<\/p>\n","protected":false},"author":27,"featured_media":314145,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603],"tags":[2203,738],"class_list":["post-314135","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en","tag-paloma-molinos-en","tag-prada"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin  - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Motion, transformation and perceptual change in Prada&#039;s Linea Rossa latest campaign<\/title>\n<meta name=\"description\" content=\"The latest Prada Linea Rossa campaign reflects a fundamental ethos of dynamic locomotion, ceaseless movement between different poles.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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