{"id":358119,"date":"2023-04-07T14:26:22","date_gmt":"2023-04-07T12:26:22","guid":{"rendered":"https:\/\/highxtar.com\/?p=358119"},"modified":"2023-04-07T14:26:22","modified_gmt":"2023-04-07T12:26:22","slug":"jacquemus-and-its-jacquebus-take-over-paris","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/jacquemus-and-its-jacquebus-take-over-paris\/","title":{"rendered":"Jacquemus and its &#8216;Jacquebus&#8217; take over Paris"},"content":{"rendered":"<p><strong>Simon Porte Jacquemus, or rather the thinking mind behind the Jacquemus empire, is once again turning the industry upside down with one of his own. This time, the wizard of storytelling has published a new viral video on his Instagram account in which several of his well-known <em>&#8216;Le Bambino&#8217;<\/em> bags are on wheels (and in giant versions) in the monumental streets of Paris. Does this mean that we are facing a new means of transport in the French capital? We tell you all the details here:<\/strong><\/p>\n<div class=\"sbi-embed-wrap\">\n<blockquote class=\"instagram-media sbi-embed\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/CqqCfr-uovy\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:640px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/reel\/CqqCfr-uovy\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p><\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/reel\/CqqCfr-uovy\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by JACQUEMUS (@jacquemus)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/div>\n<h2>Viralisation system in its purest form<\/h2>\n<p>Unfortunately, and unsurprisingly, this is a full-blown <strong>marketing strategy<\/strong>.<em><strong> &#8220;I think I like Paris now&#8221;<\/strong><\/em>, is how the Proven\u00e7al designer has launched his brand&#8217;s particular automotive universe to the world. And despite the realism of the images, Jacquemus has confirmed that it is a <strong>3D rendering<\/strong> of something we would all like: to get into an XXL bag to go from one place to another. A dream, isn&#8217;t it?<\/p>\n<p>Porte, however, has successfully achieved his main goal of viralising his content on social media. On <a href=\"https:\/\/www.instagram.com\/jacquemus\/\"><strong>Instagram<\/strong><\/a>, the eye-catching reel has reached more than 20 million views in less than 24 hours. A stratospheric figure that already positions the designer as one of fashion&#8217;s greatest geniuses. After taking over the <a href=\"https:\/\/highxtar.com\/this-is-the-new-jacquemus-pop-up-in-paris\/?lang=en\"><strong>Galeries Lafayette<\/strong><\/a> during the last <strong>Paris Fashion Week<\/strong> with an immersive experience, the French brand is once again on everyone&#8217;s lips. Gone are the handbag vending machines, the laundry and the dreamy shop windows. Now it&#8217;s all about filling up your it-bag.<\/p>\n<p>Maybe it&#8217;s a teaser to hint at a new giant <em>&#8216;Le Bambino&#8217;<\/em> model? For the moment, we can only wait impatiently to find out what Jacquemus is up to next. <strong>\u00c0 bient\u00f4t, Simon.<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-358109 size-full\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2023\/04\/highxtar-le-bambino-jacquemus.jpg\" alt=\"Le Bambino Jacquemus\" width=\"3261\" height=\"2613\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2023\/04\/highxtar-le-bambino-jacquemus.jpg 3261w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/04\/highxtar-le-bambino-jacquemus-300x240.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/04\/highxtar-le-bambino-jacquemus-1024x821.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/04\/highxtar-le-bambino-jacquemus-768x615.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/04\/highxtar-le-bambino-jacquemus-1536x1231.jpg 1536w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/04\/highxtar-le-bambino-jacquemus-2048x1641.jpg 2048w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/04\/highxtar-le-bambino-jacquemus-973x780.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/04\/highxtar-le-bambino-jacquemus-508x407.jpg 508w\" sizes=\"(max-width: 3261px) 100vw, 3261px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jacquemus launches a viral video in which several of its &#8216;Le Bambino&#8217; bags are wheeled through the monumental streets of Paris.<\/p>\n","protected":false},"author":27,"featured_media":358114,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603],"tags":[1078],"class_list":["post-358119","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en","tag-jacquemus-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin  - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Jacquemus and its &#039;Jacquebus&#039; take over Paris - HIGHXTAR.<\/title>\n<meta name=\"description\" content=\"Jacquemus launches a viral video in which several of its &#039;Le Bambino&#039; bags are wheeled through the monumental streets of Paris.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/highxtar.com\/en\/jacquemus-and-its-jacquebus-take-over-paris\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jacquemus and its &#039;Jacquebus&#039; 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