{"id":363599,"date":"2023-05-04T17:40:53","date_gmt":"2023-05-04T15:40:53","guid":{"rendered":"https:\/\/highxtar.com\/?p=363599"},"modified":"2023-05-04T17:51:02","modified_gmt":"2023-05-04T15:51:02","slug":"por-que-nadie-esta-hablando-de-la-espectacular-campana-de-marketing-que-kylie-jenner-esta-llevando-a-cabo","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/por-que-nadie-esta-hablando-de-la-espectacular-campana-de-marketing-que-kylie-jenner-esta-llevando-a-cabo\/","title":{"rendered":"Why isn&#8217;t anyone talking about the killer marketing campaign Kylie Jenner is running?"},"content":{"rendered":"\n<p><strong>That Kylie Jenner was a marketing genius, we already knew since she launched her first lipstick collection. The young entrepreneur sold out the entire stock in a matter of minute<\/strong>. <strong>And all she did was promote them through her Instagram stories. Auntie didn&#8217;t have to spend a single euro on advertising. And yes, her social networks are among the most followed in the world<\/strong>. <strong>That<\/strong> <strong>helps her sell more than anyone else. But it is also undeniable that she knows how to use them to her advantage as she is doing now in her new big marketing move.<\/strong><\/p>\n\n\n\n<p>Hours before the Met Gala, <strong>Jean Paul Gaultier and Kylie<\/strong> shared on Instagram a video of some poster artists installing a stratospheric poster on a building in which the celebrity appeared next to the lettering Jean Paul Gaultier The French firm has announced that Kylie is the new image of its next campaign, which comes out this Friday.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-instagram wp-block-embed-instagram\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"sbi-embed-wrap\"><blockquote class=\"instagram-media sbi-embed\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/CrtaY2EoUIi\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); 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font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/reel\/CrtaY2EoUIi\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by @jeanpaulgaultier<\/a><\/p><\/div><\/blockquote><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/div>\n<\/div><\/figure>\n\n\n\n<p>As she left the hotel to head to the steps of The MET, the youngest of the clan appeared with her daughter Stormi holding her hand, using her as a billboard for the occasion. The little one&#8217;s T-shirt read &#8220;Jean Paul Gaultier&#8221; while her mother appeared in a large baby blue satin tunic with red lining. Where does Karl appear here? Nowhere.<\/p>\n\n\n\n<p>The Kylie Cosmetics star bypassed the <strong><a href=\"https:\/\/highxtar.com\/en\/met-gala-2023-a-genuine-mistake\/\">MET Gala <\/a><\/strong>dress code for her own good. She did it in a red dress with a one shoulder neckline and leg slit, a design by <strong>Haider Ackerman for Jean Paul Gaultier<\/strong> that was complemented with the satin cape I mentioned above.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"634\" height=\"1024\" data-id=\"363585\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-1.jpg\" alt=\"\" class=\"wp-image-363585\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-1.jpg 634w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-1-186x300.jpg 186w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-1-508x820.jpg 508w\" sizes=\"(max-width: 634px) 100vw, 634px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"683\" height=\"1024\" data-id=\"363581\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-2.jpeg\" alt=\"\" class=\"wp-image-363581\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-2.jpeg 683w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-2-200x300.jpeg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-2-508x762.jpeg 508w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>Kim Kardashian&#8217;s little sister&#8217;s Jessica Rabbit moment was anything but a tribute to Karl. We, innocently, were thinking it was a slip-up by the billionaire. False! It was just another touchpoint in her marketing strategy. Yes, Kylie has used the world&#8217;s most talked about fashion event as a loudspeaker for h<strong>er work with Jean Paul Gaultie<\/strong>r. Genius!<\/p>\n\n\n\n<p>She also attended the afterparty in a design by <strong>Haider Ackerman for Jean Paul Gaultier<\/strong>. This one was more reminiscent of Karl Lagerfeld, if only because it was black and white with a blue detail on the back. And in the following days until today the only mention that the billionaire has made in her social media is <strong><a href=\"https:\/\/www.instagram.com\/jeanpaulgaultier\/\">@jeanpaulgaultier<\/a><\/strong>.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"820\" height=\"1024\" data-id=\"363588\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-3-820x1024.jpg\" alt=\"\" class=\"wp-image-363588\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-3-820x1024.jpg 820w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-3-240x300.jpg 240w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-3-768x959.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-3-1229x1536.jpg 1229w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-3-973x1216.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-3-700x875.jpg 700w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-3-508x635.jpg 508w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-3.jpg 1440w\" sizes=\"(max-width: 820px) 100vw, 820px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"819\" height=\"1024\" data-id=\"363589\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-4-819x1024.jpg\" alt=\"\" class=\"wp-image-363589\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-4-819x1024.jpg 819w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-4-240x300.jpg 240w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-4-768x960.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-4-1229x1536.jpg 1229w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-4-973x1216.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-4-700x875.jpg 700w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-4-508x635.jpg 508w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-4.jpg 1440w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>The businesswoman&#8217;s latest move came last night, when <strong>she appeared matching her daughter Stormi in looks by Jean Paul Gautier.<\/strong> They were both on their way to an event to present the <strong>Jean Paul Gaultier &amp; The Webster<\/strong> collaboration. A good way to make headlines at the expense of how adorable it is that mother and daughter go together. Now we just have to wait until tomorrow to see the results of this campaign. We hope that, with the storm she has caused, it will be a good one.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-5-1-682x1024.jpeg\" alt=\"\" class=\"wp-image-363594\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-5-1-682x1024.jpeg 682w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-5-1-200x300.jpeg 200w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-5-1-768x1152.jpeg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-5-1-1024x1536.jpeg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-5-1-973x1460.jpeg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-5-1-700x1050.jpeg 700w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-5-1-508x762.jpeg 508w, https:\/\/highxtar.com\/wp-content\/uploads\/2023\/05\/highxtar-kylie-jenner-marketing-queen-5-1.jpeg 1333w\" sizes=\"(max-width: 682px) 100vw, 682px\" \/><\/figure>\n\n\n\n<p>And you will ask yourself, why didn&#8217;t I notice? Well, because the best advertising is the one you swallow without realizing it. And she&#8217;s a master at that. That&#8217;s why <strong>Kylie Jenner is the queen of marketing.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We already knew Kylie Jenner was the queen of marketing, but using the Met Gala as a loudspeaker to announce her collaboration with Jean Paul Gaultier is genius.<\/p>\n","protected":false},"author":25,"featured_media":363605,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603],"tags":[2934,2133,2930,2155],"class_list":["post-363599","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en","tag-jean-paul-gaultier-en-2","tag-kylie-jenner-en","tag-met-gala-en","tag-sagra-de-manueles-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin  - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Why isn&#039;t anyone talking about the killer marketing campaign Kylie Jenner is running? 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