{"id":396712,"date":"2023-09-20T10:34:04","date_gmt":"2023-09-20T08:34:04","guid":{"rendered":"https:\/\/highxtar.com\/?p=396712"},"modified":"2023-09-20T10:34:20","modified_gmt":"2023-09-20T08:34:20","slug":"we-travel-to-berlin-to-discover-stories-on-zalando-first-hand","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/we-travel-to-berlin-to-discover-stories-on-zalando-first-hand\/","title":{"rendered":"We travel to Berlin to discover ‘Stories on Zalando’ first hand"},"content":{"rendered":"\n

Zalando presents its new shopping experience together with HIGHSNOBIETY focused on individual inspiration and the enthusiasm that comes with trend-spotting.<\/h2>\n\n\n\n
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On Tuesday 12 September, we headed to Berlin<\/strong> to get a closer look at ‘Stories on Zalando’<\/strong> and immerse ourselves in this new content centre that inspires and excites in equal parts. A unique initiative that rewards creativity and individuality through different style icons such as Charli XCX<\/a><\/strong>, ambassador of the campaign and undisputed protagonist of the experience in the German capital.<\/p>\n\n\n\n

David Fischer<\/strong>, director of HIGHSNOBIETY<\/strong>, together with the Zalando<\/strong> team, gave us an insight into the motivations behind this unique union and then we experienced it up close as we entered the creative worlds of the British artist, the music producer Sega Bodega<\/strong>, the visionary stylist Taiga<\/strong> Sato<\/strong> and the floral designer and founder of Studio Linn\u00e9<\/strong>, Misha Todirascu<\/strong>.<\/p>\n\n\n\n

On the evening of 13 September, the day of the global launch of ‘Stories on Zalando’<\/strong>, over 400 attendees gathered at a key location in Charlottenburg<\/strong> to witness what was to come. From the recreation of Charli XCX<\/strong>‘s bedroom to Sega Bodega<\/strong>‘s short film directed by Nick Harwood<\/strong>. Not to mention performances by Only Fire<\/strong> and Juliana Huxtable<\/strong> and sets by DJ Aya<\/strong> and Saint Cabocio<\/strong>.<\/p>\n\n\n\n

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‘Stories on Zalando’ <\/strong>offers inspiration through moving and revealing fashion stories from cultural pioneers and communities. Each week, the feed will be updated with conversations and narratives from well-known and emerging voices that are shaking up today’s cultural scene. Find out all the details on zalando.com<\/a><\/strong> and on the Zalando<\/strong> app.<\/p>\n","protected":false},"excerpt":{"rendered":"

‘Stories on Zalando’ offers inspiration through moving and revealing fashion stories of cultural pioneers and communities.<\/p>\n","protected":false},"author":27,"featured_media":396703,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603],"tags":[2318,1014,2742],"class_list":["post-396712","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en","tag-charli-xcx-en","tag-highsnobiety-en","tag-zalando-en"],"acf":[],"yoast_head":"\nWe travel to Berlin to discover 'Stories on Zalando' first hand - HIGHXTAR.<\/title>\n<meta name=\"description\" content=\"'Stories on Zalando' offers inspiration through moving and revealing fashion stories of cultural pioneers and communities.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/highxtar.com\/en\/we-travel-to-berlin-to-discover-stories-on-zalando-first-hand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"We travel to Berlin to discover 'Stories on Zalando' first hand\" \/>\n<meta property=\"og:description\" content=\"'Stories on Zalando' offers inspiration through moving and revealing fashion stories of cultural pioneers and communities.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/highxtar.com\/en\/we-travel-to-berlin-to-discover-stories-on-zalando-first-hand\/\" \/>\n<meta property=\"og:site_name\" content=\"HIGHXTAR.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/highxtar\" \/>\n<meta property=\"article:published_time\" content=\"2023-09-20T08:34:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-20T08:34:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/highxtar.com\/wp-content\/uploads\/2023\/09\/thumb-stories-on-zalando-charli-xcx.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Paloma Molinos\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@highxtar_\" \/>\n<meta name=\"twitter:site\" content=\"@highxtar_\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Paloma Molinos\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/highxtar.com\/en\/we-travel-to-berlin-to-discover-stories-on-zalando-first-hand\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/highxtar.com\/en\/we-travel-to-berlin-to-discover-stories-on-zalando-first-hand\/\"},\"author\":{\"name\":\"Paloma Molinos\",\"@id\":\"https:\/\/highxtar.com\/#\/schema\/person\/03620ade40f456fa32f3e8fbf1a6f07c\"},\"headline\":\"We travel to Berlin to discover ‘Stories on Zalando’ first hand\",\"datePublished\":\"2023-09-20T08:34:04+00:00\",\"dateModified\":\"2023-09-20T08:34:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/highxtar.com\/en\/we-travel-to-berlin-to-discover-stories-on-zalando-first-hand\/\"},\"wordCount\":270,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/highxtar.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/highxtar.com\/en\/we-travel-to-berlin-to-discover-stories-on-zalando-first-hand\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/highxtar.com\/wp-content\/uploads\/2023\/09\/thumb-stories-on-zalando-charli-xcx.jpg\",\"keywords\":[\"Charli XCX\",\"Highsnobiety\",\"Zalando\"],\"articleSection\":[\"Fashion\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/highxtar.com\/en\/we-travel-to-berlin-to-discover-stories-on-zalando-first-hand\/#respond\"]}],\"copyrightYear\":\"2023\",\"copyrightHolder\":{\"@id\":\"https:\/\/highxtar.com\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/highxtar.com\/en\/we-travel-to-berlin-to-discover-stories-on-zalando-first-hand\/\",\"url\":\"https:\/\/highxtar.com\/en\/we-travel-to-berlin-to-discover-stories-on-zalando-first-hand\/\",\"name\":\"We travel to Berlin to discover 'Stories on Zalando' first hand - 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