{"id":480221,"date":"2024-11-08T11:09:09","date_gmt":"2024-11-08T10:09:09","guid":{"rendered":"https:\/\/highxtar.com\/?p=480221"},"modified":"2024-11-08T11:09:10","modified_gmt":"2024-11-08T10:09:10","slug":"balenciaga-and-under-armour-make-luxury-and-athletic-performance-collide","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/balenciaga-and-under-armour-make-luxury-and-athletic-performance-collide\/","title":{"rendered":"Balenciaga and Under Armour make luxury and athletic performance collide"},"content":{"rendered":"\n

The proposal was unveiled during the Spring 2025 fashion show in Shanghai.<\/h2>\n\n\n\n
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This disruptive collection, which includes men’s and women’s ready-to-wear, sneakers, bags, jewellery, sunglasses and accessories<\/strong>, is accompanied by a striking visual campaign by photographer and videographer Joseph Kadow<\/strong><\/a>.<\/p>\n\n\n\n

In the campaign’s audiovisual pieces, models L\u00e9a<\/strong> and Gedeon<\/strong> glide in slow motion, capturing the dynamism of sports advertising archetypes with an unexpected twist. The moving sequences are interwoven with still-life images, highlighting pieces that fuse Under Armour<\/strong>‘s technical precision with Balenciaga<\/strong>‘s avant-garde savoir-faire.<\/p>\n\n\n\n

Logos are reinvented as they merge with each other and invade badges, prints and embroidery, along with the French fashion house’s signature Loop Sports<\/em> Icon.<\/p>\n\n\n\n

Among the standout pieces, a nylon tracksuit jacket transforms into a denim jacket with a simple twist of the zip, while soft jersey and fleece interiors not only ensure comfort, but allow for versatile styles in one item. Footwear also gets special treatment. Co-branded editions of the already iconic Balenciaga Runner<\/strong>, 3XL<\/strong> and the new Hyper Sneaker<\/strong> reflect the sports giant’s technical mastery and Demna<\/strong>‘s continued exploration into the realm of luxury sports footwear. Featuring an anatomical silhouette that hugs the foot like a sock, these sneakers are reinforced with glossy panels and details that fuse the codes of both parties.<\/p>\n\n\n\n

Silver-plated jewellery reinterprets the UA<\/strong> logo as a statement in chunky chokers and hoop earrings. The sunglasses, on the other hand, wrap around the face in a futuristic monobloc design that fits perfectly thanks to an ergonomic nose bridge.<\/p>\n\n\n\n

Bags and accessories take the concept of transformation to the next level: a hooded tote that turns a sweatshirt into a shoulder bag, and backpacks made from shiny leather or recycled nylon with washed, perforated and distressed finishes that evoke Balenciaga<\/strong>‘s signature deconstructed aesthetic.<\/p>\n\n\n\n

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Through a disruptive collection that encompasses men’s and women’s ready-to-wear, sneakers, bags, jewellery, sunglasses and accessories.<\/p>\n","protected":false},"author":27,"featured_media":480218,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603],"tags":[668,1416],"class_list":["post-480221","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en","tag-balenciaga-en","tag-under-armour-en"],"acf":[],"yoast_head":"\nBalenciaga and Under Armour make luxury and athletic performance collide - HIGHXTAR.<\/title>\n<meta name=\"description\" content=\"Through a disruptive collection that encompasses men's and women's ready-to-wear, sneakers, bags, jewellery, sunglasses and accessories.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/highxtar.com\/en\/balenciaga-and-under-armour-make-luxury-and-athletic-performance-collide\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Balenciaga and Under Armour make luxury and athletic performance collide\" \/>\n<meta property=\"og:description\" content=\"Through a disruptive collection that encompasses men's and women's ready-to-wear, sneakers, bags, jewellery, sunglasses and accessories.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/highxtar.com\/en\/balenciaga-and-under-armour-make-luxury-and-athletic-performance-collide\/\" \/>\n<meta property=\"og:site_name\" content=\"HIGHXTAR.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/highxtar\" \/>\n<meta property=\"article:published_time\" content=\"2024-11-08T10:09:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-08T10:09:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/highxtar.com\/wp-content\/uploads\/2024\/11\/thumb-balenciaga-under-armour-series.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Paloma Molinos\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@highxtar_\" \/>\n<meta name=\"twitter:site\" content=\"@highxtar_\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Paloma Molinos\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/balenciaga-and-under-armour-make-luxury-and-athletic-performance-collide\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/balenciaga-and-under-armour-make-luxury-and-athletic-performance-collide\\\/\"},\"author\":{\"name\":\"Paloma Molinos\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/#\\\/schema\\\/person\\\/03620ade40f456fa32f3e8fbf1a6f07c\"},\"headline\":\"Balenciaga and Under Armour make luxury and athletic performance collide\",\"datePublished\":\"2024-11-08T10:09:09+00:00\",\"dateModified\":\"2024-11-08T10:09:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/balenciaga-and-under-armour-make-luxury-and-athletic-performance-collide\\\/\"},\"wordCount\":312,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/balenciaga-and-under-armour-make-luxury-and-athletic-performance-collide\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/thumb-balenciaga-under-armour-series.jpg\",\"keywords\":[\"Balenciaga\",\"Under Armour\"],\"articleSection\":[\"Fashion\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/highxtar.com\\\/en\\\/balenciaga-and-under-armour-make-luxury-and-athletic-performance-collide\\\/#respond\"]}],\"copyrightYear\":\"2024\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/balenciaga-and-under-armour-make-luxury-and-athletic-performance-collide\\\/\",\"url\":\"https:\\\/\\\/highxtar.com\\\/en\\\/balenciaga-and-under-armour-make-luxury-and-athletic-performance-collide\\\/\",\"name\":\"Balenciaga and Under Armour make luxury and athletic performance collide - 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