Maison KARL LAGERFELD announces its long-awaited return to Pitti Uomo, the world’s leading menswear platform, to be held in Florence, Italy, from 14-17 January 2025. For this edition, the brand invites attendees to immerse themselves in the fascinating and ever-evolving World of Karl, a unique experience that promises to be both an ode to the designer’s iconic legacy and a glimpse into the bold vision that defines his present and future.<\/p>\n\n\n\n
\u2018Returning to Pitti Uomo is a special opportunity to step into Karl’s ever-changing universe,\u2019 comments Pier Paolo Righi, CEO of KARL LAGERFELD. \u2018Our presentation is a celebration of Karl’s legacy and visionary creativity, a bridge between the past that inspires us and the exciting future we are building. It is the perfect time to deepen ties with those who already feel a part of our world, and to make new connections with those who share a passion for individuality, boldness and the extraordinary.\u2019<\/p>\n\n\n\n
KARL LAGERFELD’s return to Pitti will be an exclusive event, with a live acoustic performance by British singer and rising star Victor Ray, the brand’s menswear ambassador, who is currently on a sold-out European tour. This exclusive show will take place on 15 January, from 15:00 to 17:00, and will be accessible by invitation only.<\/p>\n\n\n\n
Located in the iconic Sala della Scherma, the beating heart of the show, the KARL LAGERFELD and KARL LAGERFELD JEANS presentation will unveil the latest men’s collections, accompanied by a selection of women’s pieces that follow in the wake of the brand’s signature DNA. Special emphasis will be placed on white shirts, a design that has become an emblem of Karl’s legacy, a symbol of elegance and timelessness. In addition, visitors will be able to discover the autumn-winter 2025 collections, which will include eyewear, footwear and accessories.<\/p>\n\n\n\n
The KARL LAGERFELD stand, visible from its imposing exterior, will be marked by the austerity of the brand’s distinctive codes: black and white at its finest. This minimalist design, which plays on the contrasting dichotomies so dear to Karl, will serve as a perfect canvas to showcase the versatility and character of the collections.<\/p>\n\n\n\n
As an appetizer of what’s to come, the presentation will also offer an exclusive preview of the Spring-Summer 2025 campaign, starring TikTok phenomenon and up-and-coming male model Calum Harper, who is emerging as the new face of the brand.<\/p>\n\n\n\n
A return that not only reaffirms Karl Lagerfeld’s legacy, but also redefines the future of his visionary universe.<\/p>\n\n\n\n