{"id":509938,"date":"2025-05-07T11:47:12","date_gmt":"2025-05-07T09:47:12","guid":{"rendered":"https:\/\/highxtar.com\/que-esta-pasando-con-cos\/"},"modified":"2025-05-07T11:54:15","modified_gmt":"2025-05-07T09:54:15","slug":"whats-going-on-with-cos","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/whats-going-on-with-cos\/","title":{"rendered":"What’s going on with COS?"},"content":{"rendered":"\n

For years, COS was the H&M group’s best-kept secret: a balance of quality and price, polished basics and architectural cuts. It was the place to go when you wanted to look minimalist without mortgaging yourself, a functional, laid-back brand. But something has changed. COS is in the midst of a mutation, and all indications are that it is preparing to enter the realm of contemporary luxury. No logos, no shouting, no need to change at all\u2026 but making it clear that it no longer plays in the same league.<\/p>\n\n\n\n

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A post shared by COS (@cosstores)<\/a><\/p><\/div><\/blockquote>