{"id":510567,"date":"2025-05-12T12:05:39","date_gmt":"2025-05-12T10:05:39","guid":{"rendered":"https:\/\/highxtar.com\/?p=510567"},"modified":"2025-05-12T12:05:39","modified_gmt":"2025-05-12T10:05:39","slug":"miistas-new-campaign-elevates-its-most-iconic-silhouettes","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\/","title":{"rendered":"Miista’s new campaign elevates its most iconic silhouettes"},"content":{"rendered":"\n

Miista<\/strong><\/a> is back, and it’s back in a big way. The brand presents a campaign that not only celebrates its most iconic silhouettes\u2014Asia, Miri, and Brenda\u2014but literally transforms them into art. The premise? To explore what it means to be an icon, and how a piece can transcend the everyday to become a symbol.<\/p>\n\n\n\n

Far from clich\u00e9s and obvious narratives, Miista’s new offering transforms its three most iconic models into 3D sculptures\u2014imposing, undeniable, immortal\u2014and places them in the heart of East London. Amidst the everyday grayness and the rush of a Monday morning, the brand zooms in on its community.<\/p>\n\n\n\n

The reaction from those around them is immediate: glances, silences, questions. Between admiration and confusion, Miista proposes a necessary pause. A moment of contemplation amidst the daily noise. Because yes, walking in style can also be an act of resistance.<\/p>\n\n\n\n

This campaign coincides with the relaunch of Miista’s official website\u2014cleaner, bolder, more them\u2014and serves as a visual statement of what the brand has always been: an ode to design with character, to footwear as a form of expression, and to those pieces that don’t follow trends, they dictate them.<\/p>\n\n\n\n

\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n<\/figure>\n\n\n\n

The Asia, Miri, and Brenda silhouettes have never looked so powerful. Have you chosen your icon yet?<\/p>\n\n\n\n

The brand has released a short film about the opening of its first store in New York, capturing the essence of this grand adventure.<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

The brand presents a campaign that not only celebrates its most iconic silhouettes\u2014Asia, Miri, and Brenda\u2014but also transforms them into art.<\/p>\n","protected":false},"author":22,"featured_media":510529,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603],"tags":[],"class_list":["post-510567","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en"],"acf":[],"yoast_head":"\nMiista's new campaign elevates its most iconic silhouettes - HIGHXTAR.<\/title>\n<meta name=\"description\" content=\"The brand presents a campaign that not only celebrates its most iconic silhouettes\u2014Asia, Miri, and Brenda\u2014but also transforms them into art.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/highxtar.com\/en\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Miista's new campaign elevates its most iconic silhouettes\" \/>\n<meta property=\"og:description\" content=\"The brand presents a campaign that not only celebrates its most iconic silhouettes\u2014Asia, Miri, and Brenda\u2014but also transforms them into art.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/highxtar.com\/en\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\/\" \/>\n<meta property=\"og:site_name\" content=\"HIGHXTAR.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/highxtar\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-12T10:05:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/highxtar.com\/wp-content\/uploads\/2025\/05\/highxtar-miista-destacada.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Mar Piera\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@highxtar_\" \/>\n<meta name=\"twitter:site\" content=\"@highxtar_\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mar Piera\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\\\/\"},\"author\":{\"name\":\"Mar Piera\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/#\\\/schema\\\/person\\\/861b5d1b459a894df367f295d952c789\"},\"headline\":\"Miista’s new campaign elevates its most iconic silhouettes\",\"datePublished\":\"2025-05-12T10:05:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\\\/\"},\"wordCount\":250,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/highxtar-miista-destacada.jpg\",\"articleSection\":[\"Fashion\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/highxtar.com\\\/en\\\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\\\/#respond\"]}],\"copyrightYear\":\"2025\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\\\/\",\"url\":\"https:\\\/\\\/highxtar.com\\\/en\\\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\\\/\",\"name\":\"Miista's new campaign elevates its most iconic silhouettes - HIGHXTAR.\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/highxtar-miista-destacada.jpg\",\"datePublished\":\"2025-05-12T10:05:39+00:00\",\"description\":\"The brand presents a campaign that not only celebrates its most iconic silhouettes\u2014Asia, Miri, and Brenda\u2014but also transforms them into art.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/highxtar.com\\\/en\\\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\\\/#primaryimage\",\"url\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/highxtar-miista-destacada.jpg\",\"contentUrl\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/highxtar-miista-destacada.jpg\",\"width\":1600,\"height\":1200},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/highxtar.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Miista’s new campaign elevates its most iconic silhouettes\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/#website\",\"url\":\"https:\\\/\\\/highxtar.com\\\/\",\"name\":\"HIGHXTAR.\",\"description\":\"HIGHXTAR. es la voz latina de la moda y el streetwear. Devotos de las cosas que hacen la vida urbana excitante: Moda, M\u00fasica, Lifestyle, Arte & Dise\u00f1o.\",\"publisher\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/highxtar.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/#organization\",\"name\":\"HIGHXTAR.\",\"url\":\"https:\\\/\\\/highxtar.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2016\\\/03\\\/HIGHXTAR_com_Favicon_2019.jpg\",\"contentUrl\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2016\\\/03\\\/HIGHXTAR_com_Favicon_2019.jpg\",\"width\":1200,\"height\":1200,\"caption\":\"HIGHXTAR.\"},\"image\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/highxtar\",\"https:\\\/\\\/x.com\\\/highxtar_\",\"https:\\\/\\\/www.instagram.com\\\/highxtar\",\"https:\\\/\\\/www.tiktok.com\\\/@highxtar\",\"https:\\\/\\\/www.youtube.com\\\/c\\\/highxtarofficial\",\"https:\\\/\\\/open.spotify.com\\\/user\\\/highxtar\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/#\\\/schema\\\/person\\\/861b5d1b459a894df367f295d952c789\",\"name\":\"Mar Piera\",\"description\":\"Editor & Project Manager. m.piera@highxtar.com\",\"sameAs\":[\"https:\\\/\\\/www.instagram.com\\\/marpiera\\\/\"],\"url\":\"https:\\\/\\\/highxtar.com\\\/en\\\/author\\\/marpiera\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Miista's new campaign elevates its most iconic silhouettes - HIGHXTAR.","description":"The brand presents a campaign that not only celebrates its most iconic silhouettes\u2014Asia, Miri, and Brenda\u2014but also transforms them into art.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/highxtar.com\/en\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\/","og_locale":"en_US","og_type":"article","og_title":"Miista's new campaign elevates its most iconic silhouettes","og_description":"The brand presents a campaign that not only celebrates its most iconic silhouettes\u2014Asia, Miri, and Brenda\u2014but also transforms them into art.","og_url":"https:\/\/highxtar.com\/en\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\/","og_site_name":"HIGHXTAR.","article_publisher":"https:\/\/www.facebook.com\/highxtar","article_published_time":"2025-05-12T10:05:39+00:00","og_image":[{"width":1600,"height":1200,"url":"https:\/\/highxtar.com\/wp-content\/uploads\/2025\/05\/highxtar-miista-destacada.jpg","type":"image\/jpeg"}],"author":"Mar Piera","twitter_card":"summary_large_image","twitter_creator":"@highxtar_","twitter_site":"@highxtar_","twitter_misc":{"Written by":"Mar Piera","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/highxtar.com\/en\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\/#article","isPartOf":{"@id":"https:\/\/highxtar.com\/en\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\/"},"author":{"name":"Mar Piera","@id":"https:\/\/highxtar.com\/#\/schema\/person\/861b5d1b459a894df367f295d952c789"},"headline":"Miista’s new campaign elevates its most iconic silhouettes","datePublished":"2025-05-12T10:05:39+00:00","mainEntityOfPage":{"@id":"https:\/\/highxtar.com\/en\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\/"},"wordCount":250,"commentCount":0,"publisher":{"@id":"https:\/\/highxtar.com\/#organization"},"image":{"@id":"https:\/\/highxtar.com\/en\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\/#primaryimage"},"thumbnailUrl":"https:\/\/highxtar.com\/wp-content\/uploads\/2025\/05\/highxtar-miista-destacada.jpg","articleSection":["Fashion"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/highxtar.com\/en\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\/#respond"]}],"copyrightYear":"2025","copyrightHolder":{"@id":"https:\/\/highxtar.com\/#organization"}},{"@type":"WebPage","@id":"https:\/\/highxtar.com\/en\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\/","url":"https:\/\/highxtar.com\/en\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\/","name":"Miista's new campaign elevates its most iconic silhouettes - HIGHXTAR.","isPartOf":{"@id":"https:\/\/highxtar.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/highxtar.com\/en\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\/#primaryimage"},"image":{"@id":"https:\/\/highxtar.com\/en\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\/#primaryimage"},"thumbnailUrl":"https:\/\/highxtar.com\/wp-content\/uploads\/2025\/05\/highxtar-miista-destacada.jpg","datePublished":"2025-05-12T10:05:39+00:00","description":"The brand presents a campaign that not only celebrates its most iconic silhouettes\u2014Asia, Miri, and Brenda\u2014but also transforms them into art.","breadcrumb":{"@id":"https:\/\/highxtar.com\/en\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/highxtar.com\/en\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/highxtar.com\/en\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\/#primaryimage","url":"https:\/\/highxtar.com\/wp-content\/uploads\/2025\/05\/highxtar-miista-destacada.jpg","contentUrl":"https:\/\/highxtar.com\/wp-content\/uploads\/2025\/05\/highxtar-miista-destacada.jpg","width":1600,"height":1200},{"@type":"BreadcrumbList","@id":"https:\/\/highxtar.com\/en\/miistas-new-campaign-elevates-its-most-iconic-silhouettes\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/highxtar.com\/en\/"},{"@type":"ListItem","position":2,"name":"Miista’s new campaign elevates its most iconic silhouettes"}]},{"@type":"WebSite","@id":"https:\/\/highxtar.com\/#website","url":"https:\/\/highxtar.com\/","name":"HIGHXTAR.","description":"HIGHXTAR. es la voz latina de la moda y el streetwear. Devotos de las cosas que hacen la vida urbana excitante: Moda, M\u00fasica, Lifestyle, Arte & Dise\u00f1o.","publisher":{"@id":"https:\/\/highxtar.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/highxtar.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/highxtar.com\/#organization","name":"HIGHXTAR.","url":"https:\/\/highxtar.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/highxtar.com\/#\/schema\/logo\/image\/","url":"https:\/\/highxtar.com\/wp-content\/uploads\/2016\/03\/HIGHXTAR_com_Favicon_2019.jpg","contentUrl":"https:\/\/highxtar.com\/wp-content\/uploads\/2016\/03\/HIGHXTAR_com_Favicon_2019.jpg","width":1200,"height":1200,"caption":"HIGHXTAR."},"image":{"@id":"https:\/\/highxtar.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/highxtar","https:\/\/x.com\/highxtar_","https:\/\/www.instagram.com\/highxtar","https:\/\/www.tiktok.com\/@highxtar","https:\/\/www.youtube.com\/c\/highxtarofficial","https:\/\/open.spotify.com\/user\/highxtar"]},{"@type":"Person","@id":"https:\/\/highxtar.com\/#\/schema\/person\/861b5d1b459a894df367f295d952c789","name":"Mar Piera","description":"Editor & Project Manager. m.piera@highxtar.com","sameAs":["https:\/\/www.instagram.com\/marpiera\/"],"url":"https:\/\/highxtar.com\/en\/author\/marpiera\/"}]}},"_links":{"self":[{"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/posts\/510567","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/comments?post=510567"}],"version-history":[{"count":2,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/posts\/510567\/revisions"}],"predecessor-version":[{"id":510573,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/posts\/510567\/revisions\/510573"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/media\/510529"}],"wp:attachment":[{"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/media?parent=510567"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/categories?post=510567"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/tags?post=510567"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}