{"id":521424,"date":"2025-07-21T12:07:48","date_gmt":"2025-07-21T10:07:48","guid":{"rendered":"https:\/\/highxtar.com\/?p=521424"},"modified":"2025-07-21T12:07:49","modified_gmt":"2025-07-21T10:07:49","slug":"ignasi-monreal-signs-loewe-perfumes-latest-proposal","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\/","title":{"rendered":"Ignasi Monreal signs LOEWE Perfumes’ latest proposal"},"content":{"rendered":"\n

A visual collaboration that turns some of its most iconic scented candles into authentic pieces of contemporary art.<\/h2>\n\n\n\n
\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n<\/figure>\n\n\n\n

LOEWE<\/strong> continues to prove that art can also be lit and smelled. And this time it has decided to count on the acclaimed Spanish artist Ignasi Monreal<\/strong><\/a><\/strong>, known for achieving that alchemy between pictorial classicism and the most refined digital art.<\/p>\n\n\n\n

The creative has been commissioned to visually reinterpret the botanical universe of LOEWE Home Scents<\/strong>, offering five original illustrations that encapsulate the emotional essence of the Ivy<\/em>, Tomato<\/em>, Marijuana<\/em>, Beetroot<\/em> and Oregano<\/em> fragrances.<\/p>\n\n\n\n

In this way, each of the works captures the intangible, the moment and the exact sensation felt when a candle is lit and transforms the space. A synergy then emerges between aroma and visual aesthetics in the form of a campaign, where the perfume is also contemplated.<\/p>\n","protected":false},"excerpt":{"rendered":"

The creative has been in charge of visually reinterpreting the botanical universe of LOEWE Home Scents.<\/p>\n","protected":false},"author":27,"featured_media":521422,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603],"tags":[1470],"class_list":["post-521424","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en","tag-loewe-en"],"acf":[],"yoast_head":"\nIgnasi Monreal signs LOEWE Perfumes' latest proposal - HIGHXTAR.<\/title>\n<meta name=\"description\" content=\"The creative has been in charge of visually reinterpreting the botanical universe of LOEWE Home Scents.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/highxtar.com\/en\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ignasi Monreal signs LOEWE Perfumes' latest proposal\" \/>\n<meta property=\"og:description\" content=\"The creative has been in charge of visually reinterpreting the botanical universe of LOEWE Home Scents.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/highxtar.com\/en\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\/\" \/>\n<meta property=\"og:site_name\" content=\"HIGHXTAR.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/highxtar\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-21T10:07:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-21T10:07:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/highxtar.com\/wp-content\/uploads\/2025\/07\/thumb-loewe-perfumes-ignasi.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Paloma Molinos\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@highxtar_\" \/>\n<meta name=\"twitter:site\" content=\"@highxtar_\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Paloma Molinos\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\\\/\"},\"author\":{\"name\":\"Paloma Molinos\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/#\\\/schema\\\/person\\\/03620ade40f456fa32f3e8fbf1a6f07c\"},\"headline\":\"Ignasi Monreal signs LOEWE Perfumes’ latest proposal\",\"datePublished\":\"2025-07-21T10:07:48+00:00\",\"dateModified\":\"2025-07-21T10:07:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\\\/\"},\"wordCount\":146,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/thumb-loewe-perfumes-ignasi.jpg\",\"keywords\":[\"Loewe\"],\"articleSection\":[\"Fashion\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/highxtar.com\\\/en\\\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\\\/#respond\"]}],\"copyrightYear\":\"2025\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\\\/\",\"url\":\"https:\\\/\\\/highxtar.com\\\/en\\\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\\\/\",\"name\":\"Ignasi Monreal signs LOEWE Perfumes' latest proposal - HIGHXTAR.\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/thumb-loewe-perfumes-ignasi.jpg\",\"datePublished\":\"2025-07-21T10:07:48+00:00\",\"dateModified\":\"2025-07-21T10:07:49+00:00\",\"description\":\"The creative has been in charge of visually reinterpreting the botanical universe of LOEWE Home Scents.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/highxtar.com\\\/en\\\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\\\/#primaryimage\",\"url\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/thumb-loewe-perfumes-ignasi.jpg\",\"contentUrl\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/thumb-loewe-perfumes-ignasi.jpg\",\"width\":1600,\"height\":1200},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/highxtar.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Ignasi Monreal signs LOEWE Perfumes’ latest proposal\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/#website\",\"url\":\"https:\\\/\\\/highxtar.com\\\/\",\"name\":\"HIGHXTAR.\",\"description\":\"HIGHXTAR. es la voz latina de la moda y el streetwear. Devotos de las cosas que hacen la vida urbana excitante: Moda, M\u00fasica, Lifestyle, Arte & Dise\u00f1o.\",\"publisher\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/highxtar.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/#organization\",\"name\":\"HIGHXTAR.\",\"url\":\"https:\\\/\\\/highxtar.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2016\\\/03\\\/HIGHXTAR_com_Favicon_2019.jpg\",\"contentUrl\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2016\\\/03\\\/HIGHXTAR_com_Favicon_2019.jpg\",\"width\":1200,\"height\":1200,\"caption\":\"HIGHXTAR.\"},\"image\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/highxtar\",\"https:\\\/\\\/x.com\\\/highxtar_\",\"https:\\\/\\\/www.instagram.com\\\/highxtar\",\"https:\\\/\\\/www.tiktok.com\\\/@highxtar\",\"https:\\\/\\\/www.youtube.com\\\/c\\\/highxtarofficial\",\"https:\\\/\\\/open.spotify.com\\\/user\\\/highxtar\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/#\\\/schema\\\/person\\\/03620ade40f456fa32f3e8fbf1a6f07c\",\"name\":\"Paloma Molinos\",\"description\":\"Head of Content & Project Manager p.molinos@highxtar.com\",\"url\":\"https:\\\/\\\/highxtar.com\\\/en\\\/author\\\/palomamolinos\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Ignasi Monreal signs LOEWE Perfumes' latest proposal - HIGHXTAR.","description":"The creative has been in charge of visually reinterpreting the botanical universe of LOEWE Home Scents.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/highxtar.com\/en\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\/","og_locale":"en_US","og_type":"article","og_title":"Ignasi Monreal signs LOEWE Perfumes' latest proposal","og_description":"The creative has been in charge of visually reinterpreting the botanical universe of LOEWE Home Scents.","og_url":"https:\/\/highxtar.com\/en\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\/","og_site_name":"HIGHXTAR.","article_publisher":"https:\/\/www.facebook.com\/highxtar","article_published_time":"2025-07-21T10:07:48+00:00","article_modified_time":"2025-07-21T10:07:49+00:00","og_image":[{"width":1600,"height":1200,"url":"https:\/\/highxtar.com\/wp-content\/uploads\/2025\/07\/thumb-loewe-perfumes-ignasi.jpg","type":"image\/jpeg"}],"author":"Paloma Molinos","twitter_card":"summary_large_image","twitter_creator":"@highxtar_","twitter_site":"@highxtar_","twitter_misc":{"Written by":"Paloma Molinos","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/highxtar.com\/en\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\/#article","isPartOf":{"@id":"https:\/\/highxtar.com\/en\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\/"},"author":{"name":"Paloma Molinos","@id":"https:\/\/highxtar.com\/#\/schema\/person\/03620ade40f456fa32f3e8fbf1a6f07c"},"headline":"Ignasi Monreal signs LOEWE Perfumes’ latest proposal","datePublished":"2025-07-21T10:07:48+00:00","dateModified":"2025-07-21T10:07:49+00:00","mainEntityOfPage":{"@id":"https:\/\/highxtar.com\/en\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\/"},"wordCount":146,"commentCount":0,"publisher":{"@id":"https:\/\/highxtar.com\/#organization"},"image":{"@id":"https:\/\/highxtar.com\/en\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\/#primaryimage"},"thumbnailUrl":"https:\/\/highxtar.com\/wp-content\/uploads\/2025\/07\/thumb-loewe-perfumes-ignasi.jpg","keywords":["Loewe"],"articleSection":["Fashion"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/highxtar.com\/en\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\/#respond"]}],"copyrightYear":"2025","copyrightHolder":{"@id":"https:\/\/highxtar.com\/#organization"}},{"@type":"WebPage","@id":"https:\/\/highxtar.com\/en\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\/","url":"https:\/\/highxtar.com\/en\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\/","name":"Ignasi Monreal signs LOEWE Perfumes' latest proposal - HIGHXTAR.","isPartOf":{"@id":"https:\/\/highxtar.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/highxtar.com\/en\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\/#primaryimage"},"image":{"@id":"https:\/\/highxtar.com\/en\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\/#primaryimage"},"thumbnailUrl":"https:\/\/highxtar.com\/wp-content\/uploads\/2025\/07\/thumb-loewe-perfumes-ignasi.jpg","datePublished":"2025-07-21T10:07:48+00:00","dateModified":"2025-07-21T10:07:49+00:00","description":"The creative has been in charge of visually reinterpreting the botanical universe of LOEWE Home Scents.","breadcrumb":{"@id":"https:\/\/highxtar.com\/en\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/highxtar.com\/en\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/highxtar.com\/en\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\/#primaryimage","url":"https:\/\/highxtar.com\/wp-content\/uploads\/2025\/07\/thumb-loewe-perfumes-ignasi.jpg","contentUrl":"https:\/\/highxtar.com\/wp-content\/uploads\/2025\/07\/thumb-loewe-perfumes-ignasi.jpg","width":1600,"height":1200},{"@type":"BreadcrumbList","@id":"https:\/\/highxtar.com\/en\/ignasi-monreal-signs-loewe-perfumes-latest-proposal\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/highxtar.com\/en\/"},{"@type":"ListItem","position":2,"name":"Ignasi Monreal signs LOEWE Perfumes’ latest proposal"}]},{"@type":"WebSite","@id":"https:\/\/highxtar.com\/#website","url":"https:\/\/highxtar.com\/","name":"HIGHXTAR.","description":"HIGHXTAR. es la voz latina de la moda y el streetwear. Devotos de las cosas que hacen la vida urbana excitante: Moda, M\u00fasica, Lifestyle, Arte & Dise\u00f1o.","publisher":{"@id":"https:\/\/highxtar.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/highxtar.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/highxtar.com\/#organization","name":"HIGHXTAR.","url":"https:\/\/highxtar.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/highxtar.com\/#\/schema\/logo\/image\/","url":"https:\/\/highxtar.com\/wp-content\/uploads\/2016\/03\/HIGHXTAR_com_Favicon_2019.jpg","contentUrl":"https:\/\/highxtar.com\/wp-content\/uploads\/2016\/03\/HIGHXTAR_com_Favicon_2019.jpg","width":1200,"height":1200,"caption":"HIGHXTAR."},"image":{"@id":"https:\/\/highxtar.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/highxtar","https:\/\/x.com\/highxtar_","https:\/\/www.instagram.com\/highxtar","https:\/\/www.tiktok.com\/@highxtar","https:\/\/www.youtube.com\/c\/highxtarofficial","https:\/\/open.spotify.com\/user\/highxtar"]},{"@type":"Person","@id":"https:\/\/highxtar.com\/#\/schema\/person\/03620ade40f456fa32f3e8fbf1a6f07c","name":"Paloma Molinos","description":"Head of Content & Project Manager p.molinos@highxtar.com","url":"https:\/\/highxtar.com\/en\/author\/palomamolinos\/"}]}},"_links":{"self":[{"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/posts\/521424","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/users\/27"}],"replies":[{"embeddable":true,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/comments?post=521424"}],"version-history":[{"count":1,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/posts\/521424\/revisions"}],"predecessor-version":[{"id":521428,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/posts\/521424\/revisions\/521428"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/media\/521422"}],"wp:attachment":[{"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/media?parent=521424"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/categories?post=521424"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/tags?post=521424"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}