{"id":529218,"date":"2025-09-04T09:28:09","date_gmt":"2025-09-04T07:28:09","guid":{"rendered":"https:\/\/highxtar.com\/?p=529218"},"modified":"2025-09-05T10:31:46","modified_gmt":"2025-09-05T08:31:46","slug":"mbfw-madrid-celebrates-40-years-with-loewes-return-and-palomo-spain-in-ego","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/mbfw-madrid-celebrates-40-years-with-loewes-return-and-palomo-spain-in-ego\/","title":{"rendered":"MBFW Madrid celebrates 40 years with Loewe and Palomo Spain on the EGO committee"},"content":{"rendered":"\n<p>Loewe returns to the MBFW Madrid runway after nearly three decades of absence.<strong> It will not do so with a fashion show<\/strong>, but through an activation in the new contemporary craft space at Cibelespacio. There, it will share the spotlight with brands such <strong>as Casta\u00f1er<\/strong>, <strong>Sybilla<\/strong>, and the Craft Association. The area will bring together brands that have made craftsmanship a core part of their identity, with live demonstrations and activities open to the public. The goal is clear: to highlight craftsmanship as a living heritage and as a driver of more conscious fashion connected to its territory.<\/p>\n\n\n\n<p>MBFW Madrid also confirms <strong>the complete renewal of the Ego committee<\/strong>, the platform supporting young talent. This circuit will celebrate its 20th edition in February 2026. The new members<strong> include Alejandro G\u00f3mez Palomo (Palomo Spain), Marc Forn\u00e9, Joana Bonet, Josie, and Luca Guarini<\/strong>, along with profiles linked to brands and international media. The committee will not only select emerging designers but also support their careers and foster an environment of dialogue and visibility.<\/p>\n\n\n\n<p>These measures are part of the strategic plan announced in recent months. Among them, <strong>a new visual identity<\/strong>, a renovated digital platform, <a href=\"https:\/\/highxtar.com\/en\/mbfw-madrid-and-casa-decor-form-an-alliance-to-promote-spanish-design\/\" target=\"_blank\" rel=\"noreferrer noopener\">agreements with Casa Decor<\/a>, the inclusion of international guest designers, and the creation of a second runway for alternative formats.<\/p>\n\n\n\n<p>With all these changes, <a href=\"https:\/\/www.ifema.es\/mbfw-madrid\" target=\"_blank\" rel=\"noreferrer noopener\">MBFW Madrid<\/a> aims <strong>to consolidate itself as a platform of support and a global showcase<\/strong> for Spanish fashion.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>MBFW Madrid celebrates its 40th anniversary with the return of Loewe and the addition of Palomo Spain to the Ego 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