{"id":552553,"date":"2025-11-25T12:01:12","date_gmt":"2025-11-25T11:01:12","guid":{"rendered":"https:\/\/highxtar.com\/?p=552553"},"modified":"2025-11-25T12:01:46","modified_gmt":"2025-11-25T11:01:46","slug":"jd-strengthens-its-presence-in-madrid-with-the-expansion-of-its-store-in-westfield-parquesur","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/jd-strengthens-its-presence-in-madrid-with-the-expansion-of-its-store-in-westfield-parquesur\/","title":{"rendered":"JD strengthens its presence in Madrid with the expansion of its store in Westfield Parquesur"},"content":{"rendered":"\n<p><strong><a href=\"https:\/\/www.jdsports.es\/?utm_source=google&amp;utm_medium=cpc&amp;utm_campaign=es_brand_em&amp;gad_source=1&amp;gad_campaignid=9718895882&amp;gbraid=0AAAAAqnhh_owlih4hissPUrb4lfbGiIbA&amp;gclid=Cj0KCQiAxJXJBhD_ARIsAH_JGjjynlCICXB4Ae0AgwdG7fyRrRxR7ToI8GKk1AAfrWmqsWD3IsrVgm0aAkx2EALw_wcB\" target=\"_blank\" rel=\"noreferrer noopener\">JD<\/a><\/strong> strengthens its presence in Madrid with the expansion of its store in Westfield Parquesur. The brand continues to consolidate its position as one of the leading names in urban retail in Spain. The British company will reopen its Westfield Parquesur (Legan\u00e9s) store on <strong>27 November<\/strong>, now featuring an enlarged space that reaches <strong>462 m\u00b2<\/strong>. This is the <strong>second expansion<\/strong> of the store, a move that highlights the strategic importance of Parquesur within the Community of Madrid.<\/p>\n\n\n\n<p>The reopening will include a special programme featuring <strong>Hoodrich<\/strong> and <strong>Crep Protect<\/strong>, as well as appearances by the rap group <strong>Hijos de la Ruina<\/strong> and streamer <strong>DjMaRiiO<\/strong>, who will take part in several activations.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\" id=\"h-a-key-space-within-jd-s-network\">A key space within JD\u2019s network<\/h3>\n\n\n\n<p>The Parquesur store has become one of the brand\u2019s strongest retail locations. It has frequently ranked among the <strong>top-selling stores<\/strong>, both regionally and nationally. With this expansion, JD is reinforcing the shopping experience in a setting that brings together major international names.<\/p>\n\n\n\n<p>Inside, visitors will find the latest releases from <strong>Nike, adidas, New Balance, The North Face, Puma<\/strong> and other essential brands within the streetwear and sportswear universe.<\/p>\n\n\n\n<p>The expansion also represents a boost in terms of employment. The space will incorporate <strong>43 new staff members<\/strong>, and the team may grow to around <strong>100 people<\/strong> during peak periods such as <strong>Black Friday<\/strong>, <strong>Christmas<\/strong> or <strong>sales season<\/strong>. With these additions, JD now employs <strong>370 people<\/strong> across its stores in the Community of Madrid, reinforcing its commitment to the local economy.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\" id=\"h-activations-and-experiences\">Activations and experiences<\/h3>\n\n\n\n<p>The reopening will be accompanied by several special activities. From <strong>6 to 8 December<\/strong>, <strong>Crep Protect<\/strong> will host an in-store activation. This will be followed by events featuring <strong>Hijos de la Ruina<\/strong> and <strong>DjMaRiiO<\/strong>, aimed at connecting with the younger audience at the core of JD\u2019s identity.<\/p>\n\n\n\n<p>On <strong>18 January<\/strong>, the main square of Westfield Parquesur will feature a <strong>basketball court<\/strong> created in collaboration with <strong>Hoodrich<\/strong>, complete with prizes, a live DJ and more surprises for attendees.<\/p>\n\n\n\n<p>In <strong>February<\/strong>, the activations will continue with <strong>product customisation<\/strong>, a <strong>photobooth<\/strong>, and additional experiences designed to enhance customer interaction.<\/p>\n\n\n\n<p><strong><a href=\"https:\/\/highxtar.com\/en\/bizarrap-inaugurates-jds-flagship-in-barcelona\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bizarrap opens JD\u2019s flagship store in Barcelona.<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>JD continues to reinforce its presence in the Community of Madrid with the expansion of its store in Westfield Parquesur.<\/p>\n","protected":false},"author":50,"featured_media":552550,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603],"tags":[],"class_list":["post-552553","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin  - 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