{"id":565082,"date":"2026-01-21T11:59:55","date_gmt":"2026-01-21T10:59:55","guid":{"rendered":"https:\/\/highxtar.com\/?p=565082"},"modified":"2026-01-21T11:59:56","modified_gmt":"2026-01-21T10:59:56","slug":"lisa-officially-joins-the-nike-family","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/lisa-officially-joins-the-nike-family\/","title":{"rendered":"LISA officially joins the Nike family"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"h-lisa-moves-with-nike\"><em>LISA moves with Nike.<\/em><\/h2>\n\n\n\n<p>LISA, member of BLACKPINK, has signed a long-term agreement with Nike, officially joining the brand\u2019s family. This partnership strengthens her relationship with one of the world\u2019s most recognised sportswear companies and connects her artistic profile with the values of movement and performance that define Nike.<\/p>\n\n\n\n<p>LISA\u2019s connection with the brand goes back a long way. According to the artist herself, during her years as a trainee in Bangkok she already showed interest in Nike products and even saved her own money to buy a pair of <em><strong>Dunk Highs<\/strong><\/em>. Today, that admiration becomes a real collaboration that forms part of her daily life, both in her dance training and her Pilates sessions.<\/p>\n\n\n\n<p>Beyond the visual aspect, LISA wants this partnership to have a deeper meaning. In her own words, through her work with the brand she hopes<strong> to promote confidence and encourage women to express themselves<\/strong> freely through what they wear. For her, fashion is a key tool to feel secure both on and off stage.<\/p>\n\n\n\n<p>With this addition, Nike gains a global figure who, according to the company, represents a blend of discipline, creativity and authenticity, further strengthening the link between sport, music and contemporary culture.<\/p>\n\n\n\n<p><a href=\"https:\/\/highxtar.com\/en\/nike-and-skims-extend-their-partnership-into-footwear-with-the-new-rift-mesh\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Nike and SKIMS take their partnership into footwear with the new Rift Mesh.<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>LISA, BLACKPINK star, signs a partnership with Nike and becomes a global face of the brand, bringing together fashion, music and sport.<\/p>\n","protected":false},"author":50,"featured_media":565078,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603,604],"tags":[703],"class_list":["post-565082","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en","category-music-en","tag-nike-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin  - 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