{"id":566890,"date":"2026-02-02T13:23:23","date_gmt":"2026-02-02T12:23:23","guid":{"rendered":"https:\/\/highxtar.com\/?p=566890"},"modified":"2026-02-02T13:23:25","modified_gmt":"2026-02-02T12:23:25","slug":"sydney-sweeney-covers-the-hollywood-sign-with-bras-as-her-new-brand-syrn-sells-out","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/sydney-sweeney-covers-the-hollywood-sign-with-bras-as-her-new-brand-syrn-sells-out\/","title":{"rendered":"Sydney Sweeney covers the Hollywood Sign with bras as her new brand SYRN sells out"},"content":{"rendered":"\n

A controversial move that ended in success<\/em>.<\/h2>\n\n\n\n

Actress Sydney Sweeney launched her first lingerie brand, SYRN<\/a><\/strong>, with immediate impact. The debut collection, Seductress<\/em>, sold out within hours after a bold promotional action that placed the Hollywood Sign<\/strong> at the centre of global attention.<\/p>\n\n\n\n

The operation took place overnight. Dozens of lace and tulle bras were placed over the famous Los Angeles landmark<\/strong>, turning it into a giant advert for the brand. The images spread quickly across social media, sparking both surprise and controversy even before sales began.<\/p>\n\n\n\n

In a video released by TMZ, Sweeney and her team are seen climbing the Hollywood Sign at night, dressed in black, while attaching a line of bras to the letters. In the footage, the actress can be heard saying \u201cgood job\u201d as she looks on. Although she had permission to film in the area, she did not have permission to climb or touch the sign.<\/strong><\/p>\n\n\n\n

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@latinus_us<\/a>

La actriz Sydney Sweeney se expone a posibles cargos por allanamiento y da\u00f1os luego de escalar el ic\u00f3nico letrero de Hollywood para colgar sujetadores como estrategia publicitaria de su l\u00ednea de lencer\u00eda. #Latinus<\/a> #Informaci\u00f3nParaTi<\/a><\/p> \u266c original sound – Latinus – Latinus<\/a> <\/section> <\/blockquote>