{"id":570493,"date":"2026-02-17T21:52:44","date_gmt":"2026-02-17T20:52:44","guid":{"rendered":"https:\/\/highxtar.com\/balenciaga-anuncia-a-sus-nuevos-embajadores-y-amigos-de-la-casa\/"},"modified":"2026-02-17T21:57:14","modified_gmt":"2026-02-17T20:57:14","slug":"balenciaga-announces-its-new-ambassadors-and-friends-of-the-house","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/balenciaga-announces-its-new-ambassadors-and-friends-of-the-house\/","title":{"rendered":"Balenciaga announces its new ambassadors and friends of the House"},"content":{"rendered":"\n

Through the lens of David Sims \u2014 a photographer who understands the tension between rawness and precision like few others \u2014\u00a0Heart and Body<\/em><\/strong>\u00a0introduces the first ambassadors and friends of the House appointed by Piccioli, while contextualizing his first two collections:\u00a0Summer 26, The Heartbeat<\/a><\/em>\u00a0y\u00a0Fall 26, Body and Being<\/a><\/em>.<\/strong> Heart and body. Rhythm and matter. Emotion and presence.<\/p>\n\n\n\n

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\u201cI choose individuals, not characters,\u201d Piccioli states. The sentence may seem simple, but within the Balenciaga universe it reads almost as a manifesto. For years, the House operated through performative characters and post-apocalyptic scenographies. Piccioli shifts the focus toward the person \u2014 toward an absolute humanism.<\/p>\n\n\n\n

The casting confirms it. Harris Dickinson \u2014 the British actor consolidating his rise after Babygirl<\/em> and Urchin<\/em> \u2014 embodies an introspective, almost fragile masculinity. Winona Ryder brings the cultural weight of multiple generations, from Beetlejuice<\/em> to Stranger Things<\/em>, yet here stripped of nostalgia, firmly placed in the present. Roh Yoonseo represents a contemporary Asian sensitivity aligned with South Korea\u2019s current cultural centrality. They are joined by Danielle Deadwyler, Havana Rose Liu, Euphoria<\/em> composer Labrinth, Hudson Williams, and models Mona Tougaard and Loli Bahia.<\/p>\n\n\n\n

The campaign unfolds inside a Parisian atelier defined by bold architecture. Primed canvas. Almost industrial structures. Sims arranges the images in gridded compositions that resemble archives, typological studies \u2014 an emotional catalogue rather than a commercial one. Piccioli refers to a \u201csuspended heterotopic space.\u201d The term inevitably echoes Michel Foucault and his notion of \u201cother spaces\u201d: places that exist within the world yet operate under different rules. Here, time appears paused. Identity, freed from external noise, becomes sharper. In an industry accelerated by algorithmic logic, that suspension feels almost radical.<\/p>\n\n\n\n

What\u2019s most compelling is not the casting nor the set\u2019s aesthetic. It\u2019s the idea that values \u2014 respect, sensitivity, strength, freedom \u2014 can translate into visual language without slipping into sentimentality. Piccioli does not erase the brand\u2019s tension; he redirects it toward a humanism that fully replaces Demna\u2019s permanent irony.<\/p>\n\n\n\n

Balenciaga is no longer asking for attention, clickbait, or mass conquest. It is asking to be understood \u2014 to revisit the history and foundations of a House that Crist\u00f3bal once built, beginning in Getaria.<\/p>\n","protected":false},"excerpt":{"rendered":"

Balenciaga adjusts its pulse: heart and body as a new manifesto of community under Piccioli\u2019s creative direction.<\/p>\n","protected":false},"author":25,"featured_media":570489,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603],"tags":[668,3040],"class_list":["post-570493","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en","tag-balenciaga-en","tag-pierpaolo-piccioli-en"],"acf":[],"yoast_head":"\nBalenciaga announces its new ambassadors and friends of the House - HIGHXTAR.<\/title>\n<meta name=\"description\" content=\"Balenciaga adjusts its pulse: heart and body as a new manifesto of community under Piccioli\u2019s creative direction.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/highxtar.com\/en\/balenciaga-announces-its-new-ambassadors-and-friends-of-the-house\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Balenciaga announces its new ambassadors and friends of the House\" \/>\n<meta property=\"og:description\" content=\"Balenciaga adjusts its pulse: heart and body as a new manifesto of community under Piccioli\u2019s creative direction.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/highxtar.com\/en\/balenciaga-announces-its-new-ambassadors-and-friends-of-the-house\/\" \/>\n<meta property=\"og:site_name\" content=\"HIGHXTAR.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/highxtar\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-17T20:52:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-17T20:57:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/highxtar.com\/wp-content\/uploads\/2026\/02\/Thumb-H-Balenciaga-Heart-And-Body-Camp.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sagra de Manueles\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@highxtar_\" \/>\n<meta name=\"twitter:site\" content=\"@highxtar_\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sagra de Manueles\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/highxtar.com\/en\/balenciaga-announces-its-new-ambassadors-and-friends-of-the-house\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/highxtar.com\/en\/balenciaga-announces-its-new-ambassadors-and-friends-of-the-house\/\"},\"author\":{\"name\":\"Sagra de Manueles\",\"@id\":\"https:\/\/highxtar.com\/#\/schema\/person\/a8ecef2e54e3e19ffd47204fae74f975\"},\"headline\":\"Balenciaga announces its new ambassadors and friends of the House\",\"datePublished\":\"2026-02-17T20:52:44+00:00\",\"dateModified\":\"2026-02-17T20:57:14+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/highxtar.com\/en\/balenciaga-announces-its-new-ambassadors-and-friends-of-the-house\/\"},\"wordCount\":379,\"publisher\":{\"@id\":\"https:\/\/highxtar.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/highxtar.com\/en\/balenciaga-announces-its-new-ambassadors-and-friends-of-the-house\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/highxtar.com\/wp-content\/uploads\/2026\/02\/Thumb-H-Balenciaga-Heart-And-Body-Camp.jpg\",\"keywords\":[\"Balenciaga\",\"Pierpaolo piccioli\"],\"articleSection\":[\"Fashion\"],\"inLanguage\":\"en-US\",\"copyrightYear\":\"2026\",\"copyrightHolder\":{\"@id\":\"https:\/\/highxtar.com\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/highxtar.com\/en\/balenciaga-announces-its-new-ambassadors-and-friends-of-the-house\/\",\"url\":\"https:\/\/highxtar.com\/en\/balenciaga-announces-its-new-ambassadors-and-friends-of-the-house\/\",\"name\":\"Balenciaga announces its new ambassadors and friends of the House - 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