{"id":583442,"date":"2026-05-13T08:42:00","date_gmt":"2026-05-13T06:42:00","guid":{"rendered":"https:\/\/highxtar.com\/?p=583442"},"modified":"2026-05-13T00:58:27","modified_gmt":"2026-05-12T22:58:27","slug":"el-primer-bano-del-ano-con-the-attico","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/el-primer-bano-del-ano-con-the-attico\/","title":{"rendered":"The first dive of the year with The Attico"},"content":{"rendered":"\n

The Attico elevates beachwear to a category in its own right. With \u201cIl primo bagno,\u201d its collection for this summer, the Italian brand makes it clear that the summer wardrobe is no longer a one-off affair, but a direct extension of the lifestyle the brand promotes.<\/p>\n\n\n\n

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The concept stems from that first swim of the year\u2014the impact, the fit, the moment the body enters the water\u2014but beyond the narrative, what matters here is how The Attico translates that idea into products and branding. <\/p>\n\n\n\n

The campaign makes this clear. There are no obvious paradise beaches or clich\u00e9d postcard scenes. There\u2019s an ice cream shop, narrow alleys, classical architecture, and rocks by the sea. Italy appears as a real setting, not a fantasy. And that\u2019s where it works: it feels lived-in, not staged.<\/p>\n\n\n\n

The collection complements that narrative with minimalist bikinis, cuts that frame the body, and ready-to-wear pieces that work out of the water: open shirts, fitted dresses, lightweight shorts. Everything designed to transition between moments\u2014from swimming to strolling, from strolling to an aperitif.<\/p>\n\n\n\n

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Visually, The Attico continues to play up its signature style: zebra prints, bold stripes, and fabrics that look sun-faded. There\u2019s something very tactile about it all, as if the garments had already weathered several summers before reaching you.<\/p>\n\n\n\n

The accessories reinforce that idea. The chunky platforms\u2014many in finishes reminiscent of cork\u2014function almost as a physical anchor against the lightness of the rest of the look. And the Via dei Giardini and Via del Mare bags introduce something interesting: they aren\u2019t just names, they\u2019re places. Emotional coordinates within that Italian map proposed by the collection.<\/p>\n\n\n\n

Between a fruit stand, a classical ruin, and a rock by the sea, The Attico constructs a summer that feels real, yet elevated. \u2018Il primo bagno\u2019 works because it understands that luxury today isn\u2019t about escaping reality, but perhaps\u2014and why not?\u2014romanticizing it a little.<\/p>\n","protected":false},"excerpt":{"rendered":"

Set against a backdrop of city streets, rocks, and the sea, The Attico presents \u201cIl primo bagno,\u201d a collection that captures the essence of an Italian summer.<\/p>\n","protected":false},"author":25,"featured_media":583363,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603],"tags":[3651,2495],"class_list":["post-583442","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en","tag-ss26-en","tag-the-attico-en"],"acf":[],"yoast_head":"\nThe first dive of the year with The Attico - HIGHXTAR.<\/title>\n<meta name=\"description\" content=\"Set against a backdrop of city streets, rocks, and the sea, The Attico presents \u201cIl primo bagno,\u201d a collection that captures the essence of an Italian summer.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/highxtar.com\/el-primer-bano-del-ano-con-the-attico\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The first dive of the year with The Attico\" \/>\n<meta property=\"og:description\" content=\"Set against a backdrop of city streets, rocks, and the sea, The Attico presents \u201cIl primo bagno,\u201d a collection that captures the essence of an Italian summer.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/highxtar.com\/el-primer-bano-del-ano-con-the-attico\/\" \/>\n<meta property=\"og:site_name\" content=\"HIGHXTAR.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/highxtar\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-13T06:42:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/highxtar.com\/wp-content\/uploads\/2026\/05\/Thumb-H-The-Attico-SS26-beachwear-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sagra de Manueles\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@highxtar_\" \/>\n<meta name=\"twitter:site\" content=\"@highxtar_\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sagra de Manueles\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/el-primer-bano-del-ano-con-the-attico\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/el-primer-bano-del-ano-con-the-attico\\\/\"},\"author\":{\"name\":\"Sagra de Manueles\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/#\\\/schema\\\/person\\\/a8ecef2e54e3e19ffd47204fae74f975\"},\"headline\":\"The first dive of the year with The Attico\",\"datePublished\":\"2026-05-13T06:42:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/el-primer-bano-del-ano-con-the-attico\\\/\"},\"wordCount\":335,\"publisher\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/el-primer-bano-del-ano-con-the-attico\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Thumb-H-The-Attico-SS26-beachwear-1.jpg\",\"keywords\":[\"SS26\",\"The Attico\"],\"articleSection\":[\"Fashion\"],\"inLanguage\":\"en-US\",\"copyrightYear\":\"2026\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/el-primer-bano-del-ano-con-the-attico\\\/\",\"url\":\"https:\\\/\\\/highxtar.com\\\/el-primer-bano-del-ano-con-the-attico\\\/\",\"name\":\"The first dive of the year with The Attico - 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