{"id":584433,"date":"2026-05-22T11:28:31","date_gmt":"2026-05-22T09:28:31","guid":{"rendered":"https:\/\/highxtar.com\/?p=584433"},"modified":"2026-05-22T11:28:32","modified_gmt":"2026-05-22T09:28:32","slug":"rabanne-has-set-its-latest-campaign-in-jerez","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/rabanne-has-set-its-latest-campaign-in-jerez\/","title":{"rendered":"rabanne has set its latest campaign in Jerez"},"content":{"rendered":"\n

‘The Pulse’<\/em> takes us on a journey through an Andalusia brimming with passion, tradition and rhythm.<\/h2>\n\n\n\n
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To mark its 60th anniversary, rabanne<\/strong> has decided to reconnect with Paco Rabanne<\/strong>\u2019s Spanish roots, and has done so through a story characterised by movement, sensuality and collective emotion. And although \u2018The Pulse\u2019 <\/em><\/strong>could be seen as an exercise in nostalgia, it is in fact understood as a contemporary interpretation of flamenco, of identity and of that invisible energy that transforms a space long before the magic happens.<\/p>\n\n\n\n

Here, the rhythm shifts; it slows down, becomes more intense and settles into the body. Andalusia<\/strong> becomes the perfect setting for exploring that suspended identity that defines both flamenco and the rabanne<\/strong> universe. Between Holy Week and the Feria, the nights grow longer and a sense of anticipation takes hold of the body, and this is precisely what the House<\/a><\/strong> takes as the starting point for its concept.<\/p>\n\n\n\n

Flamenco, a discipline deeply rooted in Andalusian culture, continues to evolve today thanks to a new generation of artists capable of honouring its legacy and projecting it into the future, just as rabanne<\/strong> does. From the very beginning, the designer understood fashion as a movement, and in \u201cThe Pulse\u201d <\/em><\/strong>this idea takes shape once again.<\/p>\n\n\n\n

The campaign begins just before nightfall, amidst those shared rituals of preparation where, in truth, the magic is already unfolding. Right at the heart of the story is Carmen<\/strong> Avil\u00e9s<\/strong>, embodying that spirit alongside the Farruquito<\/strong> lineage, a symbol of cultural continuity that remains intact. Surrounding her, new Andalusian talents, such as Mitch<\/strong> and Irene Ruiz<\/strong>, reinterpret the tradition from within, transforming it into something contemporary, immediate and full of life. Together they bring a different energy, much freer, breaking down structures to the rhythm of the music of the great Yerai Cort\u00e9s<\/a><\/strong>.<\/p>\n\n\n\n

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