{"id":65828,"date":"2019-02-20T19:41:26","date_gmt":"2019-02-20T18:41:26","guid":{"rendered":"https:\/\/highxtar.com\/?p=65828"},"modified":"2019-02-20T19:43:53","modified_gmt":"2019-02-20T18:43:53","slug":"pressure-paris-presenta-sun-autotune","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/pressure-paris-presenta-sun-autotune\/","title":{"rendered":"Pressure Paris presents &#8220;SUN AUTOTUNE&#8221;"},"content":{"rendered":"<h3>Pressure Paris presents &#8220;SUN AUTOTUNE&#8221;, a collection that, as usual in the brand, is loaded with concept and cultural connotations.<\/h3>\n<p><em><strong>&#8220;<\/strong><strong>I could describe Pressure as a Mediterranean street brand with a political message.&#8221;<\/strong><\/em>\u00a0With these words, Th\u00e9odoros Gennitsakis describes his project, Pressure Paris, an eclectic proposal that brings together (creative agency, magazine and fashion brand), all soaked in a clearly Mediterranean atmosphere. Some time ago <a href=\"https:\/\/highxtar.com\/talk-w-theodoros-gennitsakis\/?lang=en\"><strong>we had the opportunity to interview him here<\/strong><\/a>.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-65823\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_16.jpg\" alt=\"Pressure FW19\" width=\"1600\" height=\"1004\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_16.jpg 1600w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_16-300x188.jpg 300w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_16-768x482.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_16-1024x643.jpg 1024w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_16-973x611.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_16-508x319.jpg 508w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p>He just presented the lookbook of the latest<strong> FW19<\/strong> collection. A consolidation of a project that in FW19 is already A FASHION BRAND. The idea of <em><strong>SUN AUTOTUNE<\/strong> <\/em>is, in fact, to create a series of winter garments with a solar soul: sweatshirts with and without hoods, joggers or jackets. A selection of basic pieces, with a relaxed fit, supported in white and black with some splashes of pale pink and orange tones.<\/p>\n<pre><strong>Pressure Paris<\/strong><\/pre>\n<div id='gallery-1' class='gallery galleryid-65828 gallery-columns-2 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1250\" height=\"1500\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_1.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_1.jpg 1250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_1-250x300.jpg 250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_1-768x922.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_1-853x1024.jpg 853w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_1-973x1168.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_1-508x610.jpg 508w\" sizes=\"(max-width: 1250px) 100vw, 1250px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1250\" height=\"1500\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_15.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_15.jpg 1250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_15-250x300.jpg 250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_15-768x922.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_15-853x1024.jpg 853w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_15-973x1168.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_15-508x610.jpg 508w\" sizes=\"(max-width: 1250px) 100vw, 1250px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1250\" height=\"1500\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_14.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_14.jpg 1250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_14-250x300.jpg 250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_14-768x922.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_14-853x1024.jpg 853w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_14-973x1168.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_14-508x610.jpg 508w\" sizes=\"(max-width: 1250px) 100vw, 1250px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1250\" height=\"1500\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_13.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_13.jpg 1250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_13-250x300.jpg 250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_13-768x922.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_13-853x1024.jpg 853w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_13-973x1168.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_13-508x610.jpg 508w\" sizes=\"(max-width: 1250px) 100vw, 1250px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1250\" height=\"1500\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_12.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_12.jpg 1250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_12-250x300.jpg 250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_12-768x922.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_12-853x1024.jpg 853w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_12-973x1168.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_12-508x610.jpg 508w\" sizes=\"(max-width: 1250px) 100vw, 1250px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1250\" height=\"1500\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_11.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_11.jpg 1250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_11-250x300.jpg 250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_11-768x922.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_11-853x1024.jpg 853w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_11-973x1168.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_11-508x610.jpg 508w\" sizes=\"(max-width: 1250px) 100vw, 1250px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1250\" height=\"1500\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_10.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_10.jpg 1250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_10-250x300.jpg 250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_10-768x922.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_10-853x1024.jpg 853w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_10-973x1168.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_10-508x610.jpg 508w\" sizes=\"(max-width: 1250px) 100vw, 1250px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1250\" height=\"1500\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_9.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_9.jpg 1250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_9-250x300.jpg 250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_9-768x922.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_9-853x1024.jpg 853w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_9-973x1168.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_9-508x610.jpg 508w\" sizes=\"(max-width: 1250px) 100vw, 1250px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1250\" height=\"1500\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_8.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_8.jpg 1250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_8-250x300.jpg 250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_8-768x922.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_8-853x1024.jpg 853w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_8-973x1168.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_8-508x610.jpg 508w\" sizes=\"(max-width: 1250px) 100vw, 1250px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1250\" height=\"1500\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_7.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_7.jpg 1250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_7-250x300.jpg 250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_7-768x922.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_7-853x1024.jpg 853w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_7-973x1168.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_7-508x610.jpg 508w\" sizes=\"(max-width: 1250px) 100vw, 1250px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1250\" height=\"1500\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_6.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_6.jpg 1250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_6-250x300.jpg 250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_6-768x922.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_6-853x1024.jpg 853w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_6-973x1168.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_6-508x610.jpg 508w\" sizes=\"(max-width: 1250px) 100vw, 1250px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1250\" height=\"1500\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_5.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_5.jpg 1250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_5-250x300.jpg 250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_5-768x922.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_5-853x1024.jpg 853w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_5-973x1168.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_5-508x610.jpg 508w\" sizes=\"(max-width: 1250px) 100vw, 1250px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1250\" height=\"1500\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_4.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_4.jpg 1250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_4-250x300.jpg 250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_4-768x922.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_4-853x1024.jpg 853w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_4-973x1168.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_4-508x610.jpg 508w\" sizes=\"(max-width: 1250px) 100vw, 1250px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1250\" height=\"1500\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_3.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_3.jpg 1250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_3-250x300.jpg 250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_3-768x922.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_3-853x1024.jpg 853w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_3-973x1168.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_3-508x610.jpg 508w\" sizes=\"(max-width: 1250px) 100vw, 1250px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"1250\" height=\"1500\" src=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_2.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_2.jpg 1250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_2-250x300.jpg 250w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_2-768x922.jpg 768w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_2-853x1024.jpg 853w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_2-973x1168.jpg 973w, https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Highxtar_Pressure_Paris_FW19_2-508x610.jpg 508w\" sizes=\"(max-width: 1250px) 100vw, 1250px\" \/>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p>Pressure&#8217;s fashion adventure began with the production of merchandising and became a true brand after the terrorist attacks in Paris in November 2015. The designer had created a t-shirt with the words &#8220;<em><strong>Pressure<\/strong><\/em>&#8221; in Arabic, sent by Gennitsakis to all his friends, to be worn and shown, so that he could convey the message that there is nothing to fear in that culture. The multicultural side, proudly displayed, is the key to interpreting the designer&#8217;s style and the entire universe of Pressure Paris.<\/p>\n<p>The collection will be on sale from July\/August in the <strong>Pressure Paris<\/strong> <a href=\"https:\/\/pressureparis.com\" target=\"_blank\" rel=\"noopener\"><strong>online shop<\/strong><\/a>.<\/p>\n<p>&#8211;<br \/>\n<strong><span style=\"font-size: small;\">via: <a href=\"http:\/\/nssmag.com\" target=\"_blank\" rel=\"noopener\">nssmag<\/a><\/span><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pressure Paris presents &#8220;SUN AUTOTUNE&#8221;, a collection that, as usual in the brand, is loaded with concept and cultural connotations.<\/p>\n","protected":false},"author":1,"featured_media":65825,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[603],"tags":[1517,708,709],"class_list":["post-65828","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-en","tag-fw19-en","tag-pressure-en","tag-theodoros-gennitsakis-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin  - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Pressure Paris presents &quot;SUN AUTOTUNE&quot; - HIGHXTAR.<\/title>\n<meta name=\"description\" content=\"Pressure Paris presents &quot;SUN AUTOTUNE&quot;, a collection that, as usual in the brand, is loaded with concept and cultural connotations.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/highxtar.com\/en\/pressure-paris-presenta-sun-autotune\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pressure Paris presents &quot;SUN AUTOTUNE&quot;\" \/>\n<meta property=\"og:description\" content=\"Pressure Paris presents &quot;SUN AUTOTUNE&quot;, a collection that, as usual in the brand, is loaded with concept and cultural connotations.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/highxtar.com\/en\/pressure-paris-presenta-sun-autotune\/\" \/>\n<meta property=\"og:site_name\" content=\"HIGHXTAR.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/highxtar\" \/>\n<meta property=\"article:published_time\" content=\"2019-02-20T18:41:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-02-20T18:43:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Thumb_Pressure_FW19.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Highxtar\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@highxtar_\" \/>\n<meta name=\"twitter:site\" content=\"@highxtar_\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Highxtar\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/pressure-paris-presenta-sun-autotune\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/pressure-paris-presenta-sun-autotune\\\/\"},\"author\":{\"name\":\"Highxtar\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/#\\\/schema\\\/person\\\/a1985a8f43ccdf547a205f400f379f8d\"},\"headline\":\"Pressure Paris presents &#8220;SUN AUTOTUNE&#8221;\",\"datePublished\":\"2019-02-20T18:41:26+00:00\",\"dateModified\":\"2019-02-20T18:43:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/pressure-paris-presenta-sun-autotune\\\/\"},\"wordCount\":280,\"publisher\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/pressure-paris-presenta-sun-autotune\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2019\\\/02\\\/Thumb_Pressure_FW19.jpg\",\"keywords\":[\"FW19\",\"Pressure\",\"Theodoros Gennitsakis\"],\"articleSection\":[\"Fashion\"],\"inLanguage\":\"en-US\",\"copyrightYear\":\"2019\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/pressure-paris-presenta-sun-autotune\\\/\",\"url\":\"https:\\\/\\\/highxtar.com\\\/en\\\/pressure-paris-presenta-sun-autotune\\\/\",\"name\":\"Pressure Paris presents \\\"SUN AUTOTUNE\\\" - HIGHXTAR.\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/pressure-paris-presenta-sun-autotune\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/pressure-paris-presenta-sun-autotune\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2019\\\/02\\\/Thumb_Pressure_FW19.jpg\",\"datePublished\":\"2019-02-20T18:41:26+00:00\",\"dateModified\":\"2019-02-20T18:43:53+00:00\",\"description\":\"Pressure Paris presents \\\"SUN AUTOTUNE\\\", a collection that, as usual in the brand, is loaded with concept and cultural connotations.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/pressure-paris-presenta-sun-autotune\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/highxtar.com\\\/en\\\/pressure-paris-presenta-sun-autotune\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/pressure-paris-presenta-sun-autotune\\\/#primaryimage\",\"url\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2019\\\/02\\\/Thumb_Pressure_FW19.jpg\",\"contentUrl\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2019\\\/02\\\/Thumb_Pressure_FW19.jpg\",\"width\":800,\"height\":600},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/en\\\/pressure-paris-presenta-sun-autotune\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/highxtar.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pressure Paris presents &#8220;SUN AUTOTUNE&#8221;\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/#website\",\"url\":\"https:\\\/\\\/highxtar.com\\\/\",\"name\":\"HIGHXTAR.\",\"description\":\"HIGHXTAR. es la voz latina de la moda y el streetwear. Devotos de las cosas que hacen la vida urbana excitante: Moda, M\u00fasica, Lifestyle, Arte &amp; Dise\u00f1o.\",\"publisher\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/highxtar.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/#organization\",\"name\":\"HIGHXTAR.\",\"url\":\"https:\\\/\\\/highxtar.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2016\\\/03\\\/HIGHXTAR_com_Favicon_2019.jpg\",\"contentUrl\":\"https:\\\/\\\/highxtar.com\\\/wp-content\\\/uploads\\\/2016\\\/03\\\/HIGHXTAR_com_Favicon_2019.jpg\",\"width\":1200,\"height\":1200,\"caption\":\"HIGHXTAR.\"},\"image\":{\"@id\":\"https:\\\/\\\/highxtar.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/highxtar\",\"https:\\\/\\\/x.com\\\/highxtar_\",\"https:\\\/\\\/www.instagram.com\\\/highxtar\",\"https:\\\/\\\/www.tiktok.com\\\/@highxtar\",\"https:\\\/\\\/www.youtube.com\\\/c\\\/highxtarofficial\",\"https:\\\/\\\/open.spotify.com\\\/user\\\/highxtar\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/highxtar.com\\\/#\\\/schema\\\/person\\\/a1985a8f43ccdf547a205f400f379f8d\",\"name\":\"Highxtar\",\"description\":\"HIGHXTAR.\u00a0is an online blog\u00a0|\u00a0magazine devoted to the products that make contemporary urban life exciting.\",\"url\":\"https:\\\/\\\/highxtar.com\\\/en\\\/author\\\/highxtar\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Pressure Paris presents \"SUN AUTOTUNE\" - HIGHXTAR.","description":"Pressure Paris presents \"SUN AUTOTUNE\", a collection that, as usual in the brand, is loaded with concept and cultural connotations.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/highxtar.com\/en\/pressure-paris-presenta-sun-autotune\/","og_locale":"en_US","og_type":"article","og_title":"Pressure Paris presents \"SUN AUTOTUNE\"","og_description":"Pressure Paris presents \"SUN AUTOTUNE\", a collection that, as usual in the brand, is loaded with concept and cultural connotations.","og_url":"https:\/\/highxtar.com\/en\/pressure-paris-presenta-sun-autotune\/","og_site_name":"HIGHXTAR.","article_publisher":"https:\/\/www.facebook.com\/highxtar","article_published_time":"2019-02-20T18:41:26+00:00","article_modified_time":"2019-02-20T18:43:53+00:00","og_image":[{"width":800,"height":600,"url":"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Thumb_Pressure_FW19.jpg","type":"image\/jpeg"}],"author":"Highxtar","twitter_card":"summary_large_image","twitter_creator":"@highxtar_","twitter_site":"@highxtar_","twitter_misc":{"Written by":"Highxtar","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/highxtar.com\/en\/pressure-paris-presenta-sun-autotune\/#article","isPartOf":{"@id":"https:\/\/highxtar.com\/en\/pressure-paris-presenta-sun-autotune\/"},"author":{"name":"Highxtar","@id":"https:\/\/highxtar.com\/#\/schema\/person\/a1985a8f43ccdf547a205f400f379f8d"},"headline":"Pressure Paris presents &#8220;SUN AUTOTUNE&#8221;","datePublished":"2019-02-20T18:41:26+00:00","dateModified":"2019-02-20T18:43:53+00:00","mainEntityOfPage":{"@id":"https:\/\/highxtar.com\/en\/pressure-paris-presenta-sun-autotune\/"},"wordCount":280,"publisher":{"@id":"https:\/\/highxtar.com\/#organization"},"image":{"@id":"https:\/\/highxtar.com\/en\/pressure-paris-presenta-sun-autotune\/#primaryimage"},"thumbnailUrl":"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Thumb_Pressure_FW19.jpg","keywords":["FW19","Pressure","Theodoros Gennitsakis"],"articleSection":["Fashion"],"inLanguage":"en-US","copyrightYear":"2019","copyrightHolder":{"@id":"https:\/\/highxtar.com\/#organization"}},{"@type":"WebPage","@id":"https:\/\/highxtar.com\/en\/pressure-paris-presenta-sun-autotune\/","url":"https:\/\/highxtar.com\/en\/pressure-paris-presenta-sun-autotune\/","name":"Pressure Paris presents \"SUN AUTOTUNE\" - HIGHXTAR.","isPartOf":{"@id":"https:\/\/highxtar.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/highxtar.com\/en\/pressure-paris-presenta-sun-autotune\/#primaryimage"},"image":{"@id":"https:\/\/highxtar.com\/en\/pressure-paris-presenta-sun-autotune\/#primaryimage"},"thumbnailUrl":"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Thumb_Pressure_FW19.jpg","datePublished":"2019-02-20T18:41:26+00:00","dateModified":"2019-02-20T18:43:53+00:00","description":"Pressure Paris presents \"SUN AUTOTUNE\", a collection that, as usual in the brand, is loaded with concept and cultural connotations.","breadcrumb":{"@id":"https:\/\/highxtar.com\/en\/pressure-paris-presenta-sun-autotune\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/highxtar.com\/en\/pressure-paris-presenta-sun-autotune\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/highxtar.com\/en\/pressure-paris-presenta-sun-autotune\/#primaryimage","url":"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Thumb_Pressure_FW19.jpg","contentUrl":"https:\/\/highxtar.com\/wp-content\/uploads\/2019\/02\/Thumb_Pressure_FW19.jpg","width":800,"height":600},{"@type":"BreadcrumbList","@id":"https:\/\/highxtar.com\/en\/pressure-paris-presenta-sun-autotune\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/highxtar.com\/en\/"},{"@type":"ListItem","position":2,"name":"Pressure Paris presents &#8220;SUN AUTOTUNE&#8221;"}]},{"@type":"WebSite","@id":"https:\/\/highxtar.com\/#website","url":"https:\/\/highxtar.com\/","name":"HIGHXTAR.","description":"HIGHXTAR. es la voz latina de la moda y el streetwear. Devotos de las cosas que hacen la vida urbana excitante: Moda, M\u00fasica, Lifestyle, Arte &amp; Dise\u00f1o.","publisher":{"@id":"https:\/\/highxtar.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/highxtar.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/highxtar.com\/#organization","name":"HIGHXTAR.","url":"https:\/\/highxtar.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/highxtar.com\/#\/schema\/logo\/image\/","url":"https:\/\/highxtar.com\/wp-content\/uploads\/2016\/03\/HIGHXTAR_com_Favicon_2019.jpg","contentUrl":"https:\/\/highxtar.com\/wp-content\/uploads\/2016\/03\/HIGHXTAR_com_Favicon_2019.jpg","width":1200,"height":1200,"caption":"HIGHXTAR."},"image":{"@id":"https:\/\/highxtar.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/highxtar","https:\/\/x.com\/highxtar_","https:\/\/www.instagram.com\/highxtar","https:\/\/www.tiktok.com\/@highxtar","https:\/\/www.youtube.com\/c\/highxtarofficial","https:\/\/open.spotify.com\/user\/highxtar"]},{"@type":"Person","@id":"https:\/\/highxtar.com\/#\/schema\/person\/a1985a8f43ccdf547a205f400f379f8d","name":"Highxtar","description":"HIGHXTAR.\u00a0is an online blog\u00a0|\u00a0magazine devoted to the products that make contemporary urban life exciting.","url":"https:\/\/highxtar.com\/en\/author\/highxtar\/"}]}},"_links":{"self":[{"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/posts\/65828","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/comments?post=65828"}],"version-history":[{"count":0,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/posts\/65828\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/media\/65825"}],"wp:attachment":[{"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/media?parent=65828"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/categories?post=65828"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/highxtar.com\/en\/wp-json\/wp\/v2\/tags?post=65828"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}