{"id":87227,"date":"2019-08-05T09:34:18","date_gmt":"2019-08-05T07:34:18","guid":{"rendered":"https:\/\/highxtar.com\/?p=87227"},"modified":"2019-08-05T09:34:18","modified_gmt":"2019-08-05T07:34:18","slug":"the-true-bling-behind-plein","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/the-true-bling-behind-plein\/","title":{"rendered":"The true bling behind Plein"},"content":{"rendered":"

There’s no fashion aficionado that is not familiar with the always spectacular display of brightness and exacerbated concept of luxury of the German designer. Swarovski is his middle name and controversy his motto.\u00a0<\/strong><\/p>\n

Today he’s in the wardrobe of celebs like Naomi Campbell, Floyd Mayweather, Chris Brown or Irina Shayk,<\/strong> but when starting his brand, the industry didn’t welcome him.<\/p>\n

\"PHILIPP<\/p>\n

With a background as interior designer, his fashion incursion started in Cologne’s Bread&Butter Trade Fair<\/strong> back in 2001 with printed pigskin and a table.<\/strong> After realizing that this material was too thick for sofas, he decided to cover a table with it and bring it to the mentioned German event. He turned over one million Euros the first year of producing it. The leather cut-offs from this piece of furniture were used for wallets and handbags. He made 100k out of it in three days. There was no return point. He started right after that to decorate army surplus jackets with his now famous\u00a0 Swarovski<\/strong> crystals and skulls. Phlipp Plein was born.<\/p>\n

Fashion chose him so he began his journey in this new area of design. In his own words “the biggest luxury for me is the ability to realise my dreams. It doesn\u2019t matter if that dream is a chair, a dress or a house. To touch and feel something that existed only in your mind is the best. I found success with fashion so stayed with it”.<\/em><\/p>\n

\"PHILIPP<\/p>\n

The German creative is the one to ask when pulling up a performance show. Every season the guests to his FW presentations are delighted with outstanding exhibitions of music, fashion and fantasy.<\/h2>\n

You may like his work o you may hate it. Plein doesn’t give a fuck. His love for bling and his fashion industry’s enfant terrible<\/strong><\/em> status has put his name in big shiny letters in the agenda of every editor, blogger and celebrity looking for an out-of-the-box experience in this never-not-changing universe.<\/p>\n

His lack of experience on putting together a fashion show didn’t stop him on going hard from the very first moment in each public presentation he made. Boxing cages, girly theme parks, robots running the catwalk, monster-trucks trashing golden cars in the middle of the venue… Anything you can imagine, he’s twisted it to the next level. Related to his fashion shows, Plein is deeply concerned by the importance of who’s in the front row.<\/p>\n

He believes that these days is way more relevant to have Kim Kardashian<\/strong> (@kimkardashian<\/strong><\/a>) and her 107 million worldwide IG followers in your show than bringing fashion’s lady boss Anne Wintour<\/strong> from US Vogue, which is read by just 1.2 million people in the States. His vision about it is completely different from what the traditional houses still do. In Philipp’s<\/strong> (@philippplein<\/strong><\/a>) mind, Wintour is a dinosaur that, once gone, her editor-in-chief colleagues will start to lose their influence and power on behalf of the new fashion leaders in the digital world. Amen.<\/p>\n