{"id":93674,"date":"2019-09-20T13:13:42","date_gmt":"2019-09-20T11:13:42","guid":{"rendered":"https:\/\/highxtar.com\/?p=93674"},"modified":"2019-09-20T13:13:42","modified_gmt":"2019-09-20T11:13:42","slug":"a-lvmh-app-will-be-able-to-identify-fake-bags-in-less-than-4-seconds","status":"publish","type":"post","link":"https:\/\/highxtar.com\/en\/a-lvmh-app-will-be-able-to-identify-fake-bags-in-less-than-4-seconds\/","title":{"rendered":"A LVMH app will be able to identify fake bags in less than 4 seconds"},"content":{"rendered":"

It is undeniable that product authentication is a serious problem at both the industrial and federal levels<\/strong>. The number of counterfeit goods increases every year. In August of this year, the U.S. Bureau of Customs and Border Protection confiscated more than 5,300 counterfeit goods at Los Angeles International Airport in a single day<\/strong>. Of these, 1,263 were fake handbags.<\/p>\n

\"LVMH<\/p>\n

In 2017, total seizures of handbags and wallets were valued at over 212 million euros<\/strong>. But all this is about to come to an end. LVMH<\/strong><\/a> is aware of this problem, which causes it so many headaches and millions in losses. Therefore, in the third edition of their program “La Maison des Startups”<\/strong> have selected a very interesting participant.<\/p>\n

It is called \u201cEntrupy\u201d<\/strong> (@entrupy<\/strong><\/a>) and is an app capable of detecting a forgery through artificial intelligence. This service would help prevent counterfeit items from entering the supply chain.<\/p>\n

\"LVMH<\/p>\n

Entrupy specializes in luxury handbags and, for the moment, can already verify 15 different brands: Chanel, Celine, Bottega Veneta, Coach, Dior, Fendi, Gucci, Burberry, Herm\u00e8s, Goyard, Prada, Chloe, Balenciaga, Saint Laurent and Louis Vuitton<\/strong>.<\/p>\n