Meet the new Fenty Icon Velvet Liquid Lipstick

Rihanna created the Fenty Icon lipsticks to become your must-have, and the new Velvet Liquid Lipstick is no exception.

When it comes to matte liquid lipsticks, we all know the deal: if you want intense pigment, you have to put up with dry, chapped lips. Fenty Beauty adds its personal touch to the liquid lipstick category with a revolutionary new formula for Velvet Liquid Lipstick that keeps fine lines and dry lips at bay.

Best of all, this lipstick is available in 5 universal shades and features sleek, iconic packaging with a holographic logo on the lid and a translucent logo on the tube so you can see the true colour of the shade right from the start. With a single swipe of the precise applicator, lips will enjoy full, light and long-lasting coverage.