British brand Peachy Den is once again partnering with BeauBeau’s, a coffee shop and community space in East London, to present the perfect Valentine’s Day gift: a graphic T-shirt featuring the legendary baby Beau.
The collaborative piece features a drawing of baby Beau and Peachy joined by a romantic kiss sealed by an ironic slogan: “Be My Beau”. It has been designed and printed in London and is adorned with a “charming heartthrob” sporting cute horns.
The photo shoot for the Mimi campaign starred Tallulah Christie, mother and founder of BeauBeaus Cafe, her partner, artist Olaolu Slawn, and their baby Beau. In addition, Slawn tattooed the design on both sides of his neck, forever etching the design into his skin.
Subsequently, Peachy Den presented BeauBeaus Cafe in the Peachy Gems series as a woman-owned business and community centre in East London, as an experience to complete or close the circle of this creative union around a t-shirt that is now available for purchase on the Peachy Den website.
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