On Saturday we were able to discover Silvia Venturini Fendi’s latest proposal in an absolutely amazing space: the Super Studio Maxi in Milan.
More than 7,000 m2 decorated with gigantic columns of moving mirrors awaited us inside the Open Studio to offer us a completely immersive and dazzling experience. FENDI, as conceived by its artistic director for the men’s collections, is a time capsule through which we are able to teleport through different decades and destinations, always guided by the Italian tradition of its designs. And some of the most prominent celebrities of the international art scene such as Aron Piper, Xavier Dolan, Nicholas Galitzine, Bang Chan or Manuel Turizo did not want to miss it.
That said, the SS25 collection is nothing less than a celebration of universal codes in which sartorial pieces fully define contemporary expressions of masculinity in an approach based on modern luxury. Silvia Venturini Fendi has deconstructed everyday clothing and conceived it in new colours that intermingle more sober shades such as misty grey or marble and butter yellow with forest green.
Of particular importance within the collection is the Club FENDI emblem, present in the form of patches and patterns adorning the buttons, and located halfway between sports and ceremony. Also of considerable note is the virtuosity of Selleria stitch, an outstanding technique brought to the Fendi family by Roman master saddlers in 1925, almost a century ago, and which takes over the collection in all kinds of fabrics and structures such as crisp wool outerwear, leather goods, the broken and threaded pinstripe suit or the boro Japanese-style denim.
Suddenly, we were caught up in a play of proportions and volumes where details twist and turn, resulting in cropped poplin shirt sleeves that adapt to the shoulder and the arm at the same time; polo shirt lapels that twist from the collar to the ribs or asymmetrical silk fabrics that unbutton to create subtle movements.
Finally, the accessories are also influenced by the art of Selleria, present in iconic models such as the Peekaboo ISeeU bag or the new Baguette Double cross-body bag with zip, as well as in the flexible shoppers. Another highlight is a patchwork iteration of the iconic Baguette, created from multi-coloured cut-outs taken from the FENDI workshops.
And speaking of Milan Fashion Week… We tell you everything that happened at the Dsquared2 fashion show.
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