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K-Way® presents R&D FW2025 collection at the della Permanente Museum

The brand celebrates its first sixty years with a fashion show that pays homage to the ultimate waterproof jacket.

K-Way® presents R&D FW2025 collection at the della Permanente Museum

Sixty years of history, innovation and style. K-Way® celebrates its anniversary during Milan Fashion Week, presenting, among other initiatives, a global multicultural exhibition. This milestone finds its perfect setting in the Museo della Permanente in Milan, transformed for the occasion into a space where art and fashion have a dialogue. The first stop was the co-ed fashion show of the R&D FW2025 collection, a tribute to the brand’s roots, its pioneering spirit and its timeless icon: the waterproof jacket.

Looking to the future without ever losing sight of the past: this is the philosophy guiding K-Way® as it celebrates its anniversary. The installation, curated by internationally renowned artist Agostino Iacurci, envelops the new collection and transforms the spaces of the della Permanente Museum into a poetic universe that evokes the distinctive elements of K-Way®: rain and wind.

The anniversary is the perfect occasion to rediscover the archives and pay tribute to the visionary garment that started it all. The starting point can only be the Le Vrai, the waterproof jacket that has protected generations since 1965. In the FW2025 collection, the Le Vrai is not only an iconic garment, but a true source of inspiration, from which a line expands its boundaries. The shell fabric coat pieces once again take centre stage, guardians of the essence with which it all began.

Clean lines, free of bulky padding, tell an aesthetic that responds to the needs of moderately cold temperatures, with looks in which the key word is, once again, layering. In some pieces, the shell is enhanced with an inner layer of knitted wool, ensuring greater warmth. Among them, the cape model stands out, emblematic of the collection’s modus operandi: a garment that, although conceptually reminiscent of the legendary Le Vrai – originally conceived as a cape – is reinvented with a new design.

The homage to origins also translates into an immediate chromatic celebration. The K-Way® catwalk vibrates with energy as iconic colours – blue, yellow, orange – mix with more sophisticated shades, such as burgundy, forming a palette that honours the vitality of the brand. Here, colour is not just a detail, but the beating heart of a collection that speaks with boldness and optimism. Just like the iconic tricolour zip, which becomes a common thread throughout the collection: not only functional, but reinterpreted as a decorative element. Then there is the innovation that has established K-Way® as an icon of versatility: the practicality of being folded into its hidden inner pocket – now revived as aesthetic inspiration in unmistakable outer pockets, transformed into visible and distinctive details.

The collection goes beyond outerwear. Lightness, practicality and dynamism bring to life iconic looks, curated by stylist Elena Tejedor, that once again highlight the power of layering. Soft knitwear, wool and nylon skirts that play with contrasting materials, elegantly cut cargo trousers and figure-flattering Scuba dresses. The silhouette explores classic shapes but reinvents them with a contemporary and refined twist. Some garments also defy convention, such as the quilted bodysuit in gathered fabric.

To complete the collection, a capsule collaboration with CAHU resulted in bags made of PVC – the Parisian brand’s signature material – and the iconic nylon of Le Vrai 4.0. The play of contrasting materials, essential and functional design, and a vibrant colour palette have transformed each piece into an accessory that perfectly reflects the spirit of both brands.

A continuous dialogue between what was and what will be, where the past is never a limitation, but a foundation on which to build. The future of K-Way® does not rewrite its history; it enriches it, reinterpreting it with savoir-faire, projecting it towards new horizons with the same innovative spirit that made it an icon.

K-Way® collaborates with Palace.

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