Balenciaga unveils its Winter 2025 campaign under the gaze of photographer Juergen Teller, who revisits the visual approach of The Clients (1999) to portray the house’s regular faces in a direct language.
Shot in a hotel in Biarritz, the campaign brings together Nicole Kidman, Isabelle Huppert, Arthur Chen, Patrick Schwarzenegger, Claudia Schiffer, Liu Wen, Adut and Roxane. Photographed on staircases and lounges, they wear pieces from the winter collection alongside items from the PUMA collaboration. It includes technical jackets, goggles and gloves.
The contrast between the hotel interiors and the looks is part of the visual narrative. A sought-after tension between context and garment. The series also includes still lifes with the new accessories. Like Rodeo and Le City Bags in waxed suede, shearling and pink crocodile; the Carrie Carry-All in a ‘sesame’ tone; the debut of the Shibuya Pump, which crosses satin with sporty language; and the new Bel Air Flat Ballerina.
Balenciaga Winter 2025 is available now on the Balenciaga website.
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