Danish brand Samsøe Samsøe sets its new Fall/Winter 2025 collection in the vibrant epicenter of Berlin. Titled Where the Lights Meet, the campaign explores the bonds—tangible and intangible—woven within the city, and how relationships transform into scenes of transit and waiting.
Photographed by Philipp Paulus at the iconic Potsdamer Platz, the collection unfolds amidst moving crowds and the constant flow of urban traffic, placing the garments in their natural habitat: a dynamic, unpredictable environment that tests their endurance. The collection is constructed with highly durable materials such as leather and denim, designed to withstand the physical and aesthetic wear and tear of time.
The campaign stars Nina Marker and Yura Nakano, embodying travel as a life experience: departures and arrivals, endless waits, journeys measured not only in kilometers but in suspended moments. Two key objects become narrative symbols: a bean bag that reinforces the idea of pause and a stuffed frog, an emblem of prosperity.
Through images and a video that explores Berlin’s great architectural landmarks, the brand articulates a narrative where clothing becomes a traveling companion. The collection oscillates between statement pieces and timeless essentials: striped polo shirts, denim dresses, and loose jeans sit alongside suede bags, barn jackets, and structured trench coats.
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