Tommy Hilfiger's “Racing Club”

A tribute to the nostalgia of luxury motoring and the bold spirit of the brand.

Nicholas Hoult and Claudia Schiffer bring to life a unique concept where the clash between tradition and reinvention takes on a very special meaning. Photographed by Glen Luchford, the protagonists embody the DNA of Tommy Hilfiger, who has been challenging the codes of American style for more than four decades. And this new chapter is no exception: a nod to freedom, individuality and rebellion that comes in the form of a personal invitation.

The campaign is not limited to images alone. It expands globally through different brand experiences, creative collaborations and paddock-inspired events, reinforcing the dialogue between lambda and racing culture.

‘Tommy has an extraordinary talent for creating timeless and fun collections,’ says Claudia Schiffer. ‘It’s that joyful spirit of self-expression that he has captured in this campaign: he invited us into his world, and it was wonderful to be a part of it.’

The new collection will be available at tommy.com