Georges Vuitton designed this iconic print in 1896.
There are symbols that transcend fashion and become culture. This is exactly what has happened with Louis Vuitton‘s Monogram, a tribute to the founder of the Maison, which will celebrate its 130th anniversary in 2026. To celebrate, the House has decided to take a look back at its legacy and project it into the future through a series of collections, activations and special window displays that will be rolled out over the next 12 months.
Since its creation, the Monogram has established itself as a universal symbol of distinction, a visual code that encapsulates history, craftsmanship and innovation. Conceived as a pioneering idea, Georges Vuitton personally designed the pattern and registered the patent for this composition of intertwined LV initials and floral motifs, inspired by both neo-Gothic ornamentation and Japonism. His goal was clear: to protect the authenticity of the House’s creations from copies, following the path begun with the striped canvas of 1872 and the Damier of 1888. The result was an emblem that embodied a philosophy of excellence, modernity and transmission.
The rest is history. Generations of creators, collectors and cultural icons have been accompanied by the Monogram. It has also guided the hands of Louis Vuitton‘s master craftsmen, been reinterpreted by creative geniuses—Marc Jacobs, Nicolas Ghesquière, Virgil Abloh and Pharrell Williams—and served as a canvas for iconic collaborations with artists such as Takashi Murakami, Yayoi Kusama and Richard Prince.
Starting in January 2026, Louis Vuitton will officially kick off its anniversary year by paying tribute to its most iconic Monogram bags. These authentic masterpieces from the Maison‘s heritage include the Speedy (1930), which redefined the idea of personal mobility; the Keepall (1930), a symbol of freedom and the art of travel; the Noé (1932), originally created to carry five bottles of champagne and now an icon of creativity and joie de vivre; the Alma (1992), with its structural elegance inspired by Parisian architecture; and the Neverfull (2007), the essential modern companion.
The anniversary also brings with it the Monogram Anniversary collection, a range that revisits the codes of savoir-faire of historic trunks through three special edition bags, combining contemporary design, select and varied materials, and meticulous craftsmanship.
Added to this is Monogram Origine, featuring a new jacquard canvas made from a blend of linen and cotton, presented in a delicate pastel colour palette. The collection takes its inspiration from the cover of an old customer register from the archives, connecting directly with the living memory of the House.
On the other hand, the VVN collection serves as an ode to Louis Vuitton‘s leatherworking heritage, crafted from the highest quality natural cowhide leather. It highlights the purity of the material, the hand-finished details and the beauty of a patina that develops over time.
To conclude this exciting tribute, Time Trunk offers a unique visual game: a trompe l’oeil print that reproduces the textures, rivets and metallic details of the Maison‘s historic trunks, transforming the archive into a contemporary illusion brimming with ingenuity.
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