According to Bloomberg, Sony Group Corp. is seriously rethinking the launch schedule for the PlayStation 6. What until recently was slated for 2027 could now be pushed back several years. The reason: a global memory crisis that is quietly reshaping the technology landscape.
The industry already has a name for the collapse: ‘RAMageddon’. It’s a term that sounds like tech dystopia, and to a certain extent, it is. Explosive demand for chips from AI data centres has stretched the supply chain to historic limits. In a matter of months, the price of 16 GB of DDR RAM has skyrocketed by more than 500%, while 512 GB NAND storage has seen increases of close to 480%.
In this context, maintaining Sony’s classic cadence of a new generation every seven years is starting to seem more like a fantasy than a roadmap. The delay would not be a sign of weakness, but a calculated move: waiting for the market to stabilise before setting a price that can sustain the mass market without compromising margins or positioning.
If confirmed, this move would alter the balance in the console war. Extending the life cycle of the PlayStation 5 and PlayStation 5 Pro not only buys time: it redefines the narrative. More firmware updates, interim hardware revisions, extreme optimisation of the existing ecosystem.
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