Robyn poses for Acne Studios

Under the creative direction of Jonny Johansson, the proposal is constructed as a dialogue between two universes that have been orbiting each other for years.

Robyn poses for Acne Studios

Nadia Lee Cohen was responsible for capturing the portraits.

Acne Studios‘ new SS26 campaign finds in Robyn a kind of mirror that reflects a femininity that is both questioned and celebrated in equal measure, that disguises and reveals itself, that oscillates between chaos and control. This is embodied in a series of images that encapsulate the sensual experience of being alive, a common thread that connects her upcoming album, Sexistential, with the House’s new collection.

Under the creative direction of Jonny Johansson, the proposal is constructed as a dialogue between two universes that have been orbiting each other for years. The creative director invited Robyn to create the soundtrack for the SS26 fashion show, held last October at the Collège des Bernardins in Paris, where an almost intuitive synchronicity occurred: without having yet shared their final works, both parties were exploring the same idea of ‘questioning and celebrating the classic notion of female identity, rejecting and accepting it at the same time’.

The campaign portraits draw directly from other subversive and countercultural figures of the 1970s and 1980s. There is a stylised rawness, a controlled theatricality that harks back to that era when identity was pure performance. Strong, sensual and serene, the images reveal a Robyn who amplifies her own narrative without needing to play a role. And the new Acne Studios collection acts as a physical extension of that discourse, proposing an alternative protagonist: a mutable, never fixed identity.

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