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Acne Studios continues to focus on denim culture

Given that denim is provocative and tough, it’s no surprise that the multi-talented Yves Tumor presents the FW 2024 collection.

Acne Studios continues to focus on denim culture

Rebellious, sexy and cool. The Fall/Winter 2024 men’s collection redefines the codes of motorcore through an appealing kitsch aesthetic.

As Jonny Johansson, creative director of Acne Studios, says, “Denim, by nature, has a rebellious aura. It’s provocative and tough.” Given these statements, it’s no wonder they chose the multi-talented Yves Tumor, who is constantly shifting, altering and playing with the boundaries of culture, art, music and contemporary aesthetics.

“Yves seemed perfect for the collection, he is one of those people who are true to their art. When they’re on stage, it’s incomparable, it’s hard to find real performances like that. He’s scary and charming at the same time. He also embodies the space age, the cyber psychedelic vision and at the same time he’s a super rocker,” says Jonny.

All this is materialised in a selection of garments whose vibrant palette combines the most punk black with the blue of denim and touches of neon in green and pink, the latter being the predominant colour throughout the collection. Through contrasting proportions, an appealing experimental play on layered looks and functional silhouettes is achieved, where fabrics such as leather are reinvented and elevated even further. Cyber psychedelic graphics take over denim, as do logomania, embroidery and denim treatments.

The accessories include clear references to Kawaii style, such as fur hats with cat ears and exaggerated mittens, which are combined with the fashion house’s iconic mohair yarn. Footwear is voluminous, with rounded toe out shoes, knee-high sheepskin maxi boots and maxi mules with a biker aesthetic, while bags offer a fun clash of extremes: micro vs maxi. Finally, the Platt bag is reinvented through studs and heart-shaped charms; the Musubi now features chain straps and the Multipocket appears in shiny metallic pink.

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