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Acne Studios wears denim for SS22 campaign

ACNE Studios presents its denim campaign for the Spring-Summer 2022 season, a return to the brand’s origins.

Acne Studios presents its denim campaign for the Spring-Summer 2022 season.  The brand’s origins date back to 1996, when Jonny Johansson, creative director of the house, designed 100 pairs of jeans with red stitching to give to his loved ones.

Denim has always been a key element in the origins of Acne Studios and after several collections redesigning it, as in the FW22 season, it is back stronger than ever for the summer with its latest campaign photographed by Carlijn Jacobs.

The campaign is shot by Ursina Gysi as fashion editor/stylist; Olivier Schawalder as hairdresser; Karin Westerlund as make-up; Julia Lange as casting director and Fabrizio Kindli, Hojin Lee, Nastya Gonchar as models.

 

Buy the complete collection in the official ACNE Studios shop and website. 

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