The ultimate fusion of technology, functionality and fashion.
Based on the iconic winter shoe devised by Moon Boot back in the 1970s, adidas applies its revolutionary BOOST performance technology to deliver an unprecedented silhouette. This material offers superior cushioning and energy-returning capabilities that deliver comfort with every step.
Their rugged, distinctive look is accentuated with rounded lines and voluminous details that add pizzazz and elevate any look with quilted details and colours that evoke the outdoors. They are made with highly durable materials and technical insulation, ensuring warmth and water repellency in wet environments.
The launch is completed with an apparel capsule that includes sporty pieces in the purest Moon Boot style.
‘With ready-to-wear, Moon Boot enters a whole new orbit, taking its iconic style beyond winter boots and into everyday life,’ says Massignan. ‘It’s warmth, it’s performance, it’s everything: it’s so good, hopefully there’s more to come.’
Scroll through the gallery below and discover the official campaign images:
The adidas x Moon Boot BOOST collection is now available on the official Moon Boot website.
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