The three stripes giant joins the Festival-B concert series with the aim of supporting emerging talent and connecting fashion with the alternative music scene.
B•Series, which has been celebrating creativity through independent music for more than five years now, has established itself as a benchmark in Barcelona, highlighting the best of the most innovative and avant-garde proposals. This series of concerts is held in some of Barcelona‘s most emblematic venues, such as Sant Jordi Club, Razzmatazz and Sala Apolo, making them the ultimate meeting point for artists and fans.
The collaboration with adidas Originals aims to provide a unique platform for emerging musicians who yearn to amplify their voices and contribute to today’s music scene. Through activations and interactive experiences, the sports brand reinforces its commitment and connection to urban culture, allowing fans to connect in a much more authentic way with their passions.
And the most special of all will be the closing of B•Series 2025 with an unprecedented event: the Bonus Track at the Apolo (2) on 8 April, where Abhir and Juicy Bae will be in charge of putting the finishing touch to this edition of the festival.
Tickets are available now through DICE, so don’t wait any longer and secure yours!
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