UNOde50 has always been a staunch defender of authenticity, of those people who dare to be unique and defy the rules. And if there is someone who perfectly embodies that philosophy, it is Álvaro de Luna. The singer, known for his genuine style and for following his own path regardless of other people’s expectations, has shown that being true to oneself is the key. So much so that his latest album is entitled ‘UNO’. Coincidence? Maybe, but it doesn’t feel like it.
It was not surprising that these two worlds, so connected by authenticity and reinvention, should meet. At UNOde50 they knew that the stars were aligned, because both the brand and Álvaro share a common message: be who you are without fear, show your true essence and constantly reinvent yourself. That’s why the collaboration between the singer and the jewellery brand flows so naturally, as if it were an inevitable step.
The Álvaro de Luna x UNOde50 collection perfectly reflects these fundamental values: self-expression, authenticity and personal evolution. Each piece, exclusive and unique, such as a necklace, a ring or a bracelet, has the moon as its central symbol, an element with a strong link in Álvaro’s life. The message is clear: those who wear this jewellery should feel like him. They should feel brave, original and, of course, ONE.
The capsule will be released on 11 November and will be available only in Spain for a limited time on the web and in physical shops.
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