Tom Ford has unveiled its latest campaign for the Runway Lip Color lipstick line, with Angelina Jolie as the undisputed star. With her usual elegance, the brand is committed to a collaboration that transcends fashion, fusing style with activism and global influence.
Jolie, renowned for her impact in film and her humanitarian work, takes on the role of ambassador for this new line, reflecting strength and confidence. With a career marked by iconic Oscar and Tony awards, the actress and entrepreneur continues to redefine standards, now also in fashion. In addition, Jolie expands her design vision with the recent creation of Atelier Jolie.
The campaign, immortalised by the renowned Mert Alas and Marcus Piggott, unfolds as a tribute to feminine beauty and its ability to transform. In images that exude sophistication, Jolie is seen at her interpretive best, conveying magnetism through her signature 16 Scarlet Rouge lipstick.
Runway Lip Color debuts with an evolved formula, enriched with hydration and intense pigments that ensure a long-lasting, resistant finish. This lipstick is positioned as a catwalk staple, evolved as a true luxury piece to usher in a new era. The collection, which will debut in September, will include 18 shades, 10 existing and 8 new.
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