adidas adiZero Goukana: excess, design and culture
Their bold aesthetic, featuring a neon yellow upper and an oversized thick sole, makes them a real eye-catcher.
Head of Content & Project Manager
Their bold aesthetic, featuring a neon yellow upper and an oversized thick sole, makes them a real eye-catcher.
Fashion becomes a chaotic collage where cuts are celebrated and each image—altered, scribbled on, and reconstructed—breaks down the idea of perfection.
This new instalment delves into the idea of duality as a construct: two identical girls with opposing expressions, at odds with each other yet united by a shared narrative.
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