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Balenciaga Summer 2024 campaign reflects Demna’s world

Starring the creative director’s family and closest friends, who have been photographed wearing exclusive pieces.

Balenciaga Summer 2024 campaign reflects Demna’s world

As well as the diverse identities that make up its unique community.

Captured by Jitka Hanzlová, Balenciaga‘s latest collection features the creative director’s family and close friends, who have been photographed wearing the exclusive collection, which includes a hybrid selection of ready-to-wear, fluid tailoring, tailored casual wear and trompe l’oeil accessories.

Among the most recognisable personalities are Demna‘s mother and her husband, her former teacher Linda Loppa, the artist Eliza Douglas, the actress Renata Litvinova and Krish Ghai, as well as some of the models who appeared on the fashion house‘s last catwalk. All of them pose on a very elegant stage that simulates the great halls of a palace, blurring the line between a three-dimensional person and a two-dimensional space.

Scroll through the gallery above and discover all the images from the Summer 2024 campaign.

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